globalization marketing
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Many people feel that the world is "coming closer together". Satellite TV, cell phones, internet, you name the technology, and "communications" is the common thread.
Are we becoming more alike? If so, what are the implications?
What are the implications to marketers and their brands?
Start a discussion with your classmates by asking them an interesting question on this subject
5 years ago
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GlobalizationinMarketing.docx- GLB.pdf
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