Generic Strategy

Please answer the question in the attached file 

RESOURCES

The following resources examine business strategy:

• Porter, M. E. (1996).  What is strategy? Harvard Business Review, 74(6), 61–78.
• Drucker, P. F. (1994). The theory of the business. Harvard Business Review, 72(5), 95–104.
• Rothaermel, F. (2021). Strategic management (5th ed.). New York, NY: McGraw-Hill. Available in the courseroom via the VitalSource Bookshelf link.
  • Chapter 6, "Business Strategy: Differentiation, Cost Leadership, and Blue Oceans."
  • Chapter 7, "Business Strategy: Innovation, Entrepreneurship, and Platforms."

  The following resources provide a closer look at corporate strategy:

• Porter, M. E. (1987). From competitive advantage to corporate strategy. Harvard Business Review, 65(3), 43.
• Rumelt, R. P. (1991). How much does industry matter? Strategic Management Journal, 12(3), 167–185.
• Rothaermel, F. (2021). Strategic management (5th ed.). New York, NY: McGraw-Hill. Available in the courseroom via the VitalSource Bookshelf link.
  • Chapter 8, "Corporate Strategy: Vertical Integration and Diversification."
  • Chapter 9, "Corporate Strategy: Strategic Alliances, Mergers and Acquisitions."
• Amadeo, K. (2019). Vertical integration, its pros and cons with examples. Retrieved from https://www.thebalance.com/what-is-vertical-integration-3305807
• Buzzell, R. D. (1983). Is vertical integration profitable? Retrieved from https://hbr.org/1983/01/is-vertical-integration-profitable

The following resources examine the challenges of global strategies:

• Ghemawat, P. (2007). Managing differences: The central challenge of global strategy. Harvard Business Review, 85(3), 58–68.
• Rothaermel, F. (2021). Strategic management (5th ed.). New York, NY: McGraw-Hill. Available in the courseroom via the VitalSource Bookshelf link.
  • Chapter 10, "Global Strategy: Competing Around the World."
• EnrichWise. (2011, December 10). The CAGE framework - distance matters in globalization!!! [Blog post]. Retrieved from http://www.enrichwise.com/the-cage-framework-distance-matters-in-globalization/
• Business-to-You. (2018). Porter's diamond model: Why some nations are competitive and others are not. Retrieved from https://www.business-to-you.com/porter-diamond-model/

The following resource examines cost leadership:

• 365 Careers. (2018). Cost leadership: When a company sells cheap and makes money [Video] | Transcript. Retrieved from https://www.youtube.com/watch?v=qOEUQg7GWOs

These resources explore differentiation strategy:

• VanDusen, P. (2019). How to differentiate your brand: Brand differentiation strategies for business success [Video] | Transcript. Retrieved from https://www.youtube.com/watch?v=iTTHzLCeRZU
• Gregg Learning. (2018). Differentiation strategy [Video] | Transcript. Retrieved from https://www.youtube.com/watch?v=NshI_qoaf7g

Are you an innovator? A disruptor? Maybe both! Take a look at these resources that explore the blue ocean strategy:

• Market Business News. (n.d.). What is blue ocean strategy? Definition and examples [Article with video] | Transcript. Retrieved from https://marketbusinessnews.com/financial-glossary/blue-ocean-strategy/
• Smith, R. (n.d.). The blue ocean strategy summary (with 3 examples). Retrieved from https://www.clearpointstrategy.com/blue-ocean-strategy/
• Howard, C. (2013). Disruption vs. innovation: What's the difference? Retrieved from https://www.forbes.com/sites/carolinehoward/2013/03/27/you-say-innovator-i-say-disruptor-whats-the-difference/#4eff9e856f43
• Jurevicius, O. (2013). What makes your business unique? Retrieved from https://www.strategicmanagementinsight.com/tools/vrio.html