Fourth Mini-Case: Samsung Electronics: Burned by Success?

The fourth mini-case assignment to be completed by all CMR 495 students is listed as Mini-Case #17: Samsung Electronics: Burned by Success?

To complete this assignment:

1.  Read the general guidelines for mini-case responses that is referenced here: Uniform Instructions for All Mini-Case Responses

2.  Read Chapter 11 in the Rothaermel text to establish an understanding of the strategy theories relevant to this mini-case.

3.  Read the text of the mini-case on Samsung in the Rothaermel text.

4.  Draft your response to the mini-case, following the general guidelines referenced above.