First Solar Case Questions

 After reading the case, please share your opinions on the below questions. 

What are the positive factors for First Solar? *

What are the purchase considerations for residential, commercial, and utility market customers? *

How do you evaluate their vertical integration with system integrators? *

What are the negative factors for First Solar? *

What are the sources of First Solar's competitive advantage? Are they sustainable? *

If First Solar was forced to retrench, which market should the company focus on? *

What should First Solar do to keep profitable in the industry?