FIRM SELECTED FOR PAPER TOPIC IS BOEING Objective. The objective is to demonstrate the comprehensive knowledge and skills gained throughout pursuit of your business graduate degree in a business plan analyzing the many strategic planning aspects of a fir

FIRM SELECTED FOR PAPER TOPIC IS BOEING

Objective. The objective is to demonstrate the comprehensive knowledge and skills gained throughout pursuit of your business graduate degree in a business plan analyzing the many strategic planning aspects of a firm. 

Methodology. You are to select a firm approved by your instructor (see above) and then independently formulate a single strategic plan that best fits the firm chosen for study. The firm must be a publicly traded, global firm listed on the NYSE. This is to ensure there is public access to annual reports, financial data, and so forth. Because each student must analyze a different firm (there will be no duplication of firms), the first person to post a selection gets that firm (unless the instructor does not approve the choice for another reason). 

Required components. The following elements are to be analyzed and the results included in separate deliverables as identified below (page lengths are intended as a guide only): 

 Executive Summary (1 to 2 pages). 

History of the firm (1 to 2 pages). 

 Financial overview (2 to 3 pages excluding any figures). Include trends in important financial ratios for the firm (graphs/figures may be useful here). Ratios deemed to be important could vary based on the industry of the firm; so justification of ratios chosen should be provided. 

 Corporate governance (1 to 2 pages). Review the senior management and Board of Directors. 

 Mission and vision statements (1 to 2 pages). Analyze the current mission and vision statements and provide recommendations for possible revised statements for both. 

 Analyses of key strategies (4 to 8 pages). Perform an analysis for the following: 

oFirm’s current functional-level strategies. 

oFirm’s current business-level strategies. 

oFirm’s current corporate-level strategies. 

oFirm’s current global strategies. 

 SWOT analysis (4 to 6 pages). This analysis is developed in two deliverables: Strengths and Weaknesses (SW) analysis (2 to 3 pages) and an Opportunities and Threats (OT) analysis (2 to 3 pages). 

oSW analysis: This deliverable includes an Internal Factor Analysis Statement (IFAS) identifying and analyzing the strategic Strength (S) and Weakness (W) factors facing the firm. 

oOT analysis: This deliverable includes an External Factor Analysis Statement (EFAS) identifying and analyzing strategic Opportunities (O) and Threats (T) factors facing the firm. 

oThe SW and OT deliverables should have a Strategic Factor Analysis Statement (SFAS) identifying and analyzing the most significant strategic SWOT factors, at least 10 altogether for the SWOT analysis. 

 TOWS analysis (3 to 4 pages). Using the SFAS, identify four potential strategies for the firm to follow, develop the best strategic plan, and give the rationale. 

 Conclusions (1 to 3 pages). 

 Appendices (as needed). 

 References. The list of references must include a full reference for every source cited (see the APA manual). 

Manuscript style and format. The length of the final paper should be approximately 18 to 23 pages, not including the title page, appendix, or any figures/tables in the document body. Use double line spacing throughout the paper. Use Times New Roman or Arial typeface with a 12-pt font and 1-inch page margins throughout the manuscript. Sequentially number each page, except for the title page that takes no page number, at the top right corner with Arabic numerals. All other style/format requirements must comply with current APA guidelines for reporting research. This means, in addition to compliance with the style guidelines for headings, paragraphs, tables, and figures, any content not originated by you must be cited and referenced properly.