Final Marketing Plan Section IV: Marketing Mix

Submit the Marketing Mix section of the Final Marketing Plan (Section IV A-F of the Marketing Plan Outline). The analysis should be completed on the same company chosen from Weeks 1, 2, and 3. 

Marketing Mix
A. Product
B. Pricing
C. Promotion

1. Advertising
2. Promotion
3. Direct Marketing
4. Public Relations
5. Social Media

D. Place
E. Service
F. International Markets
G. Implementation Schedule.

The Final Marketing Plan Section IV: Marketing Mix paper:

• Must be two to three double-spaced pages in length (not including title and references pages) and formatted according to APA style as outlined in the Ashford Writing Center (Links to an external site.).
• Must include a separate title page with the following:
  • Title of paper
  • Student’s name
  • Course name and number
  • Instructor’s name
  • Date submitted
• Must document all sources in APA style as outlined in the Ashford Writing Center.
• Must include a separate references page that is formatted according to APA style as outlined in the Ashford Writing Center.