Final Marketing Plan Section III: Marketing Strategy

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Submit the third section of the Final Marketing Plan, Marketing Strategy (Section III of the Marketing Plan Outline). The analysis should be completed on the same company chosen from Weeks 1 and 2.

Marketing Strategy
A. Value Proposition
B. Critical Issues
C. Financial Objectives
D. Marketing Objectives
E. Target Market Strategy
F. Messaging
G. Branding.

The Final Marketing Plan Section III: Marketing Strategy paper:

  • Must be two to three double-spaced pages in length (not including title and references pages) and formatted according to APA style as outlined in the Ashford Writing Center (Links to an external site.).
  • Must include a separate title page with the following:
    • Title of paper
    • Student’s name
    • Course name and number
    • Instructor’s name
    • Date submitted
  • Must document all sources in APA style as outlined in the Ashford Writing Center.
  • Must include a separate references page that is formatted according to APA style as outlined in the Ashford Writing Center.
    • 3 years ago
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