Facebook Strategy

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Marketers have to constantly stay current with social media platforms changing on a daily basis.  In the past year Facebook has experience a significant decline in user engagement.  Not to mention Gen Z not being active on Facebook. 

1. Please research 3 different examples of how Facebook is attempting to change the engagement level on Facebook.  Describe each of these practices in detail on how Facebook is trying to drive engagement with its users. https://www.ispot.tv/ad/wUQP/facebook-a-little-closer

2. Where do you see Facebook in the next 5 years?  This would be the year 2023.  Please support your answer with an article link as well as your own opinion.   

  • 7 years ago
  • 5
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