existing print ads

profileyugigogo09

Per the assignment, find two 

 from any product or service that you can figure out the brand positioning from.  IT MUST BE A PRINT AD.   A great place to look would be magazines like Good Housekeeping, People, Sports Illustrated, or other advertising-heavy magazines.  When you have the assignment completed, do it in POWER POINT please, and submit it here.  

Make sure you get ads that have WORDS.  You cannot do this assignment correctly if it is just a photo with one or two words or a logo.  There must be a paragraph of ad copy from which you can figure out the brand positioning.   This will take some time, so give yourself some leeway.  You likely will have to look through 50 or so ads to find ONE that contains the information you will need to do this assignment correctly.   Here are two examples of correctly written brand positioning statements:-------------------------------The Headache Stopper

Target Audience:  Female’s ages 18-35 who suffer from frequent headaches or migraines.

Benefit:  The Headache Stopper provides fast, effective, drug-free relief from headaches and migraines in just minutes!

Reason Why:  That’s because The Headache Stopper eliminates pain by “re-tuning” your nervous system.  Stress is the trigger that causes most headaches and migraines, and The Headache Stopper attacks stressed-out nerves by applying gentle, penetrating vibrations in combination with our simple to use “tuning tools” to interrupt the pain pathways and restore your peace of mind and body.  In clinical testing, 9 out of 10 headache / migraine sufferers found complete relief from their pain within 10 minutes of using “The Headache Stopper”, without the use of drugs or other medicines.

--------------------------------------Rails West Credit Union

Target Audience:  Adults 35-59                     

Benefit:  Rails West Credit Union offers the LOWEST interest rates on Auto, RV and Home loans-GUARANTEED!

Reason Why:  That's because we GUARANTEE the best rates because we constantly monitor what other banks and credit unions offer as their loan rates, and we adjust our rates daily to ensure we are the lowest in the market.


example in the attachment, please make it exactly the same of pic.  

need it by 15 hours 

  • 9 years ago
  • 10
Answer(1)

Purchase the answer to view it

blurred-text
NOT RATED