EVENT PLANNER

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Meeting Plan

For this assignment, you will function as a meeting planner for Joshua Tree Ice Cream. Using the Meeting Checklist developed by your professor, determine the following:

  • Explain the type of meeting that will be developed. 
    • Hallmark event, such as a: 
      • Significant company anniversary
      • Product or service launch
      • Awards and recognition ceremony
      • Annual conference
      • Training symposium.
  • Determine the primary business intentions of the event (to celebrate, acknowledge, build team member competencies, etc.) 
    • Detail specifically.
  • Identify stakeholders 
    • Decision makers
    • Function coordinators
    • Vendors
    • Suppliers
    • Event team members 
      • Briefly address the roles/contributions/impact of the stakeholders that are identified.
  • Define attendees 
    • Demographics
    • Psychographics
    • Organizational experience/role
    • Function
    • Total attendance projection.
  • Provide a draft agenda 
    • Logistics
    • Location, insight into the selected space
    • Set-up
    • Sequence
    • Flow of meeting or event.

Present a typed 2 to 3-page outline. The plan can be presented in bullets. There is no need for a narrative presentation.  

Remember to be explicit with detail. This assignment reflects the  realistic steps you would take as you defined your initial game plan and  provided clients with a sense of the environment you would create.

    • 3 years ago
    • 8
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