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I need assistance with this paper. I'm not the best at writing essays and proper citations


*Select a global company of your choice in the service industry. Using your selected global company as the subject matter, research the principles of marketing that impact this organization, and prepare a report with the following:

-Describe the main line of business of the company. 

-Name 4 of the countries in which the company operates. 

-Explain in detail the implementation of the 4 P marketing mix concept by the company, including the following:  

Competition

Target market 

Product strategy 

Distribution strategy 

Communication strategy

Pricing strategy 

-Describe any differences observed in the implementation of this concept from one country to another. 


This assignment will be assessed using additional criteria provided here.


Your report must include a reference list. All research should be cited in the body of the paper. In-text citations and corresponding references should be included in your paper. The paper should be written in third person, which means that pronouns like “I,” “we,” and “you” are not appropriate. The use of direct quotes is strongly discouraged.


Your assignment should contain a cover page, an abstract page, and a reference page in addition to the body. The body of the paper should be 3–4 pages in length, starting with a brief 1-paragraph introduction and ending with a short conclusion. The entire submission will be 6–8 pages in length

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