Discussion - Data Science and Big Data Analytics

In this week's reading, the concept of 3-F Method is introduced.  Discuss the purpose of this concept and how it is calculated.  Discuss the following with your classmates:

1. Based on what you know about conducting information systems research, how could this project/article be improved?

2. What other research areas or specific projects can you think of would be a good fit for the methodology the authors described in Section II?