Discussion 7

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Discussion Topics

Q1. Perform a mini-SWOT analysis on your company (currently or previously work for) by identifying two strengths, two weaknesses, two opportunities, and two threats. In your initial post, you need to make a 2x2 table to highlight the key elements of your company’s mini-SWOT and then explain those elements in a separate paragraph. Briefly discuss in your viewpoints, how can your firm enhance the Strengths/Opportunities and minimize the Weaknesses/Threats?

See instruction: SWOT Analysis.docx download 

Q2. Marketing simulation summary: Looking back on all your work, what do you think is the key takeaways in the simulation about marketing in general and 4Ps? If you were to repeat the simulation again, what would you do differently?

  • 5 years ago
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