Discussion 3 (2) The Basis of Intelligence

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For this week’s discussions, provide your answer to the following four questions.  Be sure to justify your answers with facts from the textbook or outside research.  Use APA citations to cite either the textbook or outside sources.

  1. Why do organizations use external data as a source of business intelligence?
  2. What are examples of sources of external data?
  3. How might retail giant Walmart use external data to make tactical-level decisions?
  4. How might its decision makers use external data to make strategic-level decisions?

Share your answers to these prompts in your initial post. Then scan your classmates' threads and reply to at least TWO classmates whose answers interest you most. In your reply, comment on what you like about his/her sharing. Further the discussion in a direction you deem appropriate.

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