DC unit 8 post 2 marketing

NOT A PAPER NO FORMAT NEEDED. Simple comment to questions with reference. 

Topic 2: Loyalty and Distribution Methods

• Are loyalty programs more likely to be successful for certain kinds of products and service than for others?
• Given the proliferation of loyalty programs, how can you differentiate your program from competitors programs?
• What are your thoughts on using a franchise as a method of distribution for a business?
• Describe the pros and cons referenced with examples to support your thoughts.