Data Cleansing and De-Duplication

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 Organizations are struggling to reduce and right-size their information foot-print, using data governance techniques like data cleansing and de-duplication. Why is this effort necessary?  Briefly explain and support from your readings, using APA style citations. Remember to appropriately respond to two other learners for full credit. 


 Provide an outside source  that applies to the topic, along with additional information about the topic or the source (please cite properly in APA) 

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