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Case study

You work in HR for a media firm in Barcelona that has many international staff. Recently, several anonymous complaints have been made, by both the Spanish and UK, about the working style of the other. You have been asked by your superiors to compile a brief report on the problem in order to better understand the situation.

Choose four of the complaints from below, and for each one, identify if the complaint was made by the British or Spanish staff and analyse what could be the underlying cause of the issue, citing the cultural dimensions proposed by Hofstede and/or Trompenaars (scores below) and what it tells us about the working styles of the different cultures.

Hofstede

Trompenaars

PDI

UAI

MASC

Universalism vs

Particularism

Neutral vs emotion

Achievement vs ascription

Specific vs diffuse

Individualism vs communitarianism

Spain

57

86

42

35

28

30

18

33

UK

35

35

66

72

66

71

60

84

Source: Hofstede insights, 2023; Trompenaars Hampden-Turner, 2023

· “The managers seem to have just come out of college. They might have all the qualifications, but how can we trust their judgement when they have no experience?

· “Since we have been working together the focus on success and targets has become overwhelming. Of course, we want to succeed but not with all this pressure and not at the expense of a nice working environment.”

· “They are very unpredictable and at times it seems inappropriate - they can be shouting and screaming at you one day and then act like your best friend the next day.”

· “I feel pressured sometimes to take part in activities outside of work. This is my job, not my life- they pay me, I work hard, but that’s where it ends.”

· “A lot of the time we don’t receive directions or rules on what we need to do. They say it gives them more freedom and creativity but it seems like chaos!”

· “There is always pressure to make decisions on the spot without letting me consult with the rest of the team.”

· “The staff clearly have no respect for their bosses – they question everything, even in front of others. Why can’t they simply follow an order from their superior?”

· “I’ve been co-managing a team with one of their managers and it’s impossible to instill discipline. Every time I want to reprimand someone,

I’m told I have to go easy or let it go, usually because of some personal reason or connection. It’s making me look bad.”

Source Information:

Hofstede insights, 2023. Available at: https://www.hofstede-insights.com/country-comparison-tool

Trompenaars Hampden-Turner, 2023. Available at: https://www.thtconsulting.com/culture-factory/culture-explore/compare-countries/ Formalities:

· Wordcount: 1000 - 1500 words

· Report style with clear sections and headings

· Cover, Table of Contents, References and Appendix are excluded from the total wordcount.

· Font: Arial 12 pts.

· Text alignment: Justified.

· The in-text References and the Bibliography have to be in Harvard’s citation style.

Weight: This task is 40% of your total grade for this subject. It assesses the following learning outcomes:

· Knowledge and understanding of Hofstede’s and/or Trompenaar’s cultural dimensions

· The ability to critically assess the effect of cultural factors on business operations

Rubrics

Learning Descriptors

Fail Below 60%

Marginal Fail 60-69%

Fair 70-79 %

Good 80-89%

Exceptional 90-100%

KNOWLEDGE &

UNDERSTANDING

35 %

Very poor coverage of central purpose, goals, research questions or arguments with little relevant information evident. Virtually no evidence of understanding or focus.

Little or no evidence of reference sources in the report.

Minimal understanding of purpose of the study; factual errors evident. Gaps in knowledge and superficial understanding. A few lines of relevant material. Few if any appropriate citations are provided.

Reasonable understanding and clearly identifies the purpose, goals, research questions or argument.

Reflect partial achievement of learning outcomes.

Fair citations are presented in most cases.

A sound grasp of, and clearly identifies, the purpose, goals, research questions or argument. Some wider study beyond the classroom content shown. Professionally and academically legitimate references are used.

Effectively describes and explains the central purpose, arguments, research questions, or goals of the project; explanation is focused, detailed and compelling. Presents compelling evidence from professionally and academically legitimate sources

Written Communication

Skills

COMMUNICATION

35 %

The written project exhibits multiple errors in grammar, sentence structure and/or spelling. Inadequate writing skills (e.g., weaknesses in language facility and mechanics) hinder readability and contribute to an ineffective research project.

The written project exhibits errors in grammar, punctuation and spelling. The written project comes across as untidy and not properly checked for mistakes. Errors present in written communication make readability frustrating.

Written research project displays good word choice, language conventions and mechanics with a few minor errors in spelling, grammar, sentence structure and/or punctuation. Errors do not represent a major distraction or obscure meaning.

Readability of the project is good due to the clarity of language used. Grammar, spelling and punctuation is without error. Spelling and grammar thoroughly checked.

Readability of the project is enhanced by facility in language use/word choice. Excellent mechanics and syntactic variety. Uses language conventions

effectively (e.g., spelling, punctuation, sentence structure, paragraphing, grammar, etc.).

Analytical / Critical

Thinking Skills

CRITICAL THINKING

30 %

Research problem, concept or idea is not clearly articulated, or its component elements are not identified or described. Research information is poorly organized, categorized and/or not examined; research information is often inaccurate or incomplete. Presents little if any analysis or interpretation; inaccurately and/or inappropriately applies research methods, techniques, models, frameworks and/or theories to the analysis.

Research problem, concept or idea is not clearly articulated at times and confusing. Research information is badly organized, categorized, and/or only superficially examined; research information is often incomplete. Presents limited analysis or interpretation; inaccurately and/or inappropriately applies research methods, techniques, models, frameworks and/or theories to the analysis.

Adequately identifies and describes (or sketches out) the research problem, concept or idea and its components. Gathers and examines information relating to the research problem, concept or idea; presents and appraises research information with some minor inconsistencies, irrelevancies or omissions. Generally applies appropriate research methods, techniques, models, frameworks and/or theories although with inaccuracies.

Formulates a clear description of the research problem, concept or idea, and specifies major elements to be examined. Selects information appropriate to addressing the research problem, concept or idea; accurately and appropriately analyses and interprets relevant research information. Effectively applies appropriate research methods, techniques, models, frameworks and/or theories in developing and justifying multiple solutions.

Effectively formulates a clear description of the research problem, concept or idea, and specifies major elements to be examined. Selects and prioritizes information appropriate to addressing the research problem, concept, or idea; accurately and appropriately analyzes and interprets relevant research information. Precisely and effectively applies appropriate research methods, employs advanced skills to conduct research. Uses techniques, models, frameworks and/or theories in developing and justifying multiple solutions.