CONTEMPORARY ISSUES IN MARKETING

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 “Select two disruptive technologies and discuss the implications to contemporary theory and practice of marketing” 

 

Your papers should demonstrate –

• That you have read the key papers 

• That you have independently found relevant further papers/readings 

• That you are working to understand them 

• That you have identified the key ideas 

• That you have benefited from discussion in seminars 

• That you can develop your own ideas and conclusions from your reading 

• That you can provide full academic referencing 

• That you can provide examples of good and poor practice 

    • 8 years ago
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    Dr.Manahil
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      TheDisruptivetechnologiesofmobilemarketingandE-commerce.edited.docx
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