Comp 2 strcb/581: strategic planning and implementation 2 of 3

strcb581_v1_comp2_rubric.pdf

STRCB/581 Competency 2 Assessment and Rubric Course Title: Strategic Planning & Implementation

Competency Assessment Title: Strategic Analysis

Total Number of Points: 100

Assignment Directions

Step 1: Choose a Company

In the first Competency Assessment, you completed a SWOT analysis on a successful company that demonstrated a sustainable competitive advantage in the marketplace. Now you will shift your focus to look at a company that is failing or experiencing challenges in the area of financial performance.

Select and research a company that is having financial difficulties or is on the brink of bankruptcy. You may also choose to use your current employer or a company you've worked for in the past as long as you have sufficient data to complete the assignment.

Review “How to Access a Company’s Annual Reports and SEC Filings” from Investopedia.

You can also access specific information about a variety of businesses in the University Library by searching the following databases:

• University Library > Databases > B > Business Source Complete

• University Library > How Do I > Company Information > Find Annual Reports > EDGAR (SEC Filings)

• University Library > Databases > P > Plunkett Research Online

Step 2: Write an Analysis

Conduct a strategic analysis of the company’s current financial operations. Determine strategies for achieving a sustainable competitive advantage in the marketplace and increasing financial performance.

Write a 750- to 1000-word strategic analysis. When writing your analysis, complete the following:

• Evaluate the company’s current financial plan, including charts and/or graphs showing financial data from the struggling company and make

recommendations for improvement.

• Determine strategies for achieving a sustainable competitive advantage in the marketplace and increasing financial performance.

• Create a plan to implement the strategies you selected.

• Include at least 3 sources.

STRCB/581 Competency 2 Rubric Page 2 of 2

Competency Assessment Rubric

Assignment/Performance Criteria Mastery

100% Meets Expectations

85% Not Met

0%

1. Evaluation of the company’s current financial plan and recommendations for improvement

(weight 30%)

Comprehensively evaluated the company’s current financial plan from a creative and innovative perspective, included fully relevant charts and/or graphs of company’s financial data, and made a comprehensive, creative, and innovative connection between recommendations for improvement and company’s current financial state

Partially evaluated the company’s current financial plan, included mostly relevant charts and/or graphs of company’s financial data, and made a partial connection between recommendations for improvement and company’s current financial state

Narrowly evaluated the company’s current financial plan, included some relevant charts and/or graphs of company’s financial data, and made a narrow connection between recommendations for improvement and company’s current financial state; or did not evaluate the company’s current financial plan, did not include relevant charts or graphs of company’s financial data, or did not make a connection between recommendations for improvement and company’s current financial state

2. Strategies for achieving sustainable competitive advantage

(weight 30%)

Thoroughly evaluated strategies for achieving sustainable competitive advantage in the marketplace and increasing financial performance from a creative and innovative perspective

Somewhat evaluated strategies for achieving sustainable competitive advantage in the marketplace and increasing financial performance

Narrowly evaluated strategies for achieving sustainable competitive advantage in the marketplace and increasing financial performance or did not evaluate strategies for achieving sustainable competitive advantage in the marketplace and increasing financial performance

3. Plan to implement the selected strategies

(weight 40%)

Created a thorough, creative, and innovative plan to implement strategies

Created a thorough plan to implement strategies

Created a narrow plan to implement strategies or did not create a plan to implement strategies

comp2assignmentinstructions.docx

STRCB/581 Competency 2 Assessment and Rubric

Course Title: Strategic Planning & Implementation

Competency Assessment Title: Strategic Analysis

Total Number of Points: 100

Assignment Directions

Step 1: Choose a Company

In the first Competency Assessment, you completed a SWOT analysis on a successful company that demonstrated a sustainable competitive advantage in the

marketplace. Now you will shift your focus to look at a company that is failing or experiencing challenges in the area of financial performance.

Select and research a company that is having financial difficulties or is on the brink of bankruptcy. You may also choose to use your current employer or a

company you've worked for in the past as long as you have sufficient data to complete the assignment.

Review “How to Access a Company’s Annual Reports and SEC Filings” from Investopedia.

You can also access specific information about a variety of businesses in the University Library by searching the following databases:

• University Library > Databases > B > Business Source Complete

• University Library > How Do I > Company Information > Find Annual Reports > EDGAR (SEC Filings)

• University Library > Databases > P > Plunkett Research Online

Step 2: Write an Analysis

Conduct a strategic analysis of the company’s current financial operations. Determine strategies for achieving a sustainable competitive advantage in the

marketplace and increasing financial performance.

Write a 750- to 1000-word strategic analysis. When writing your analysis, complete the following:

• Evaluate the company’s current financial plan, including charts and/or graphs showing financial data from the struggling company and make

recommendations for improvement.

• Determine strategies for achieving a sustainable competitive advantage in the marketplace and increasing financial performance.

• Create a plan to implement the strategies you selected.

• Include at least 3 sources.

Competency Assessment Rubric

Assignment / Performance Criteria Mastery 100%

1. Evaluation of the company’s current financial plan and recommendations for improvement (weight 30%) Comprehensively evaluated the company’s current financial plan from a creative and innovative perspective, included fully relevant charts and/or graphs of company’s financial data, and made a comprehensive, creative, and innovative connection between recommendations for improvement and company’s current financial state

2. 2. Strategies for achieving sustainable competitive advantage (weight 30%) Thoroughly evaluated strategies for achieving sustainable competitive advantage in the marketplace and increasing financial performance from a creative and innovative perspective

3. 3. Plan to implement the selected strategies (weight 40%) Created a thorough, creative, and innovative plan to implement strategies

Assignment Instructions:

Review the assessment via the Competency 2 - Overview and Assessment Information.

Make sure you have addressed all the parts of the grading rubric.

NOTE: It is important to choose a struggling firm that is publicly traded and that is still in business (and not yet in bankruptcy) so that you will have access to their full financial statements (think annual 10-K reports). Choosing a firm that is higher up on the Fortune 500 list will help in finding professional research/SWOT reports on the company in our UOPX Library.

Note: To pass a Competency Assessment you must receive at least a Meets Expectations (ME). You can re-submit your Competency Assessment a maximum of 2 times. You will receive feedback for your Competency Assessment. Use that feedback to make improvements before revising and re-submitting. This is an opportunity to learn and build mastery.

Additional Notes:

This needs to pass ZERO GPT and plagiarism checks. Need scholarly references and intext citations. Only 3 to 4 references.

For company use Saks Fifth Avenue united states.

Apa Format.