Communication Theory

Key Names and Terms and Questions

After reading the chapter 26: Semiotics, you will identify and define the individuals and concepts respectively on D2L:

Roland Barthes:

Ferdinand de Saussure:

Semiotics (Semiology):

Myth:

Sign:

Signifier:

Signified:

Denotative sign system:

Connotative sign system:

Deconstruction:

Ideology:

Kyong Kim:

Anne Norton and Douglas Kellner:

Also, answer the following questions on the Chapter 26:

Please note: discussion on these questions will be elaborate

1. What are the signifier and signified of an engagement ring? Can you think of a way that this sign has already been stripped of history?
2. Why did Barthes think it was crucial to unmask of deconstruct the original denotation of a sign?

This discussion will end at 11:59 pm on February 19,  2019. There will be no extension of the discussion time.