Communication Channels

https://www.msn.com/en-us/foodanddrink/beverages/why-the-coors-light-bra-ad-is-groundbreaking/ar-AAG5c43?ocid=spartandhp

This is an interesting tv commercial, but I will let you watch it before I say anything else.  Once you watch it, here are a few questions for discussion.

Question one:

Is this ad offensive?  Why or why not?

Question two:

Is there a time of the day, specific station or specific show where this tv commercial would not be appropriate?

Question three:

What is the marketing strategy behind this ad?