COM3601- Discussion #2

Assignment: Example of Risk or Behavior Change Communication

Your task is to find and share a real-world example of risk communication or behavior change communication. This can be in the form of a video, podcast, article, infographic, or social media post. Your example should be related to a science/environmental topic. 

Choose a piece of content that aims to inform people about a potential risk or encourages them to adopt a new behavior, and explain why it fits the category.

Instructions:

1. Provide a link to the video, audio, or text example you’re analyzing.
2. Write a short post (approx. 200 words) that includes:
   
   • (a) Background or context to help others understand the example
   • (b) Why it qualifies as either risk communication or behavior change communication
   • (c) The target audience
   • (d) Your evaluation of whether it's effective or not, and any suggestions for improvement

Examples:

• A CDC infographic on COVID-19 vaccine safety (risk communication)
• A YouTube ad encouraging people to reduce plastic use (behavior change)
• A climate PSA warning about extreme heat (risk communication)
• A TikTok video showing how to compost at home (behavior change)

Requirements:

• Approximately 200 words
• Use proper grammar, spelling, and punctuation