Class Participation and Student Generated Content

1. Each student is required to post ONE piece of content relevant to the course topics in Discussions.  The subject matter of this content should focus on how  brands are responding to the global coronavirus pandemic and economic consequences.

This content may be an article, a video, or blog post, etc.  The content must relate to Branding, Brand Management, or Brand Equity. . Briefly describe your reason for selecting the content.

2. Each student must read and comment on ONE other student's content submission.