choose an existing product (already in the market). Identify the product market. You are not required to estimate its demand curve.
You are going to examine the background factors of demand for this product now as of September 2018 by answering the following:
- What drives the preferences of the consumer of this product?Document with data.
- Describe the demographics of the consumer, including consumer's current income. Document with data.
-Identify and document with data the product closest substitutes (major competition).
- Describe any documented forecasts for product price changes over the next year.
- How might expected future macroeconomic changes affect demand for the product over the next year?
use at least five sources and attach documentation
no more than 250 words.
8 years ago
10
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