Chick-Fil=A Marketing Paper

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2 to 3 page paper MLA Style  on Chick-Fil-A Inc. Answer the following questions:


1. Integrated Marketing Communications, that outlines the blended mix of promotional tools (advertising, personal selling, sales promotion etc.). Consider which mix of tools will be best suited to the company/organization (choose at least 2).

2. Discuss why these would be the best marketing communication tools and summarize what kind of marketing communication you would employ (for example, what type of sales promotion would you recommend for the company etc.).

3. What types of advertising objectives would you recommend. 

4. How could a cloud based CRM tool help this company/organization?

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    Catherine Owens
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