Business Strategy and decision making

1. What is unrelated and related diversification? Discuss and provide a specific example or how Starbucks has or can be diversified into a one related and one unrelated business?

2. How is a business model described in the PowerPoint lesson in Populi? Describe Starbuck’s business model?

3. Which strategic option is Starbucks using to compete in international markets? Provide two specific comments from the case that demonstrates the importance of international business to Starbuck’s success strategy?

4. The text in chapter 10 discusses the 10 principal components of strategy execution; provide four specific basic components of Starbuck’s strategy execution from the case that aligns with four principle components of strategy execution described in Chapter 10?

5. List two Starbuck’s competitors? Which of the 5 Generic Strategies is Starbuck using from Chapter 5?

6. Provide a specific example of how Starbucks is using or can use one offensive and one defensive strategy in competition with its competitors?