Business Journal 4

Refer to the attached link for article (http://www.businessinsider.com/how-target-gets-you-to-spend-more-money-in-store-2018-4#partnerships-and-unique-products-5)  and perform the following:

 (a) summarize the article

 (b) discuss the article applying at least two of the assigned readings- See attached-and the relevant concepts covered powerpoint- see attached.

 Topic is Differentiation and Positioning.

 Maximum-Three double spaced pages in MS Word form.  Please cite which articles used in the paper.