Business Development plan
Company Name- The Big Leaf
We need to make a “business proposal” for this company - "Business development plan for the west coast of Canada".
This assignment is about your personal and initial understanding of the client's problem.
The component of this document:
1- Your general understanding of the problem:
- What are the dimensions?
- What do you think the gaps are in each dimension?
2- Based on your current understanding and your own skill and perspective, what do you think the scope* of the problem is? *The scope is a narrowed-down problem to a specific aspect. To determine your scope, you should choose a combination of the gaps to fill and eventually to get to the results.
- What data and information we need?
- What is your chosen scope?
- Why do you think this scope is vital to resolve? (Why did you chose the scope?)
3- The perspective results upon resolving the problem of your chosen scope.
- What are the possible results for the client?
- How the outcome can help the client (can add value)
4- A tentative timeline**.
During the two months left to the final presentation, develop a detailed timeline on steps you personally think it takes to prepare the final proposal (finalized step-by-step solutions).
** This timeline is not a timeline you offer to the client to implement your proposal. This timeline is what you will take to your teams to establish a team charter for performing team tasks.
The document MUST be related to the Big Leaf Project. General documents on general business problems are not accepted.
A formal business tone is a must. Avoid academic tone, storytelling mode, etc. Following the format above suffices (points 1 to 4).
The document should be free of any grammatical and dictation errors or typos.
Some specifications given by the client
1- Fund Constraints up to 25000 CAD
2- Don't want any proposal related to events or award function - but it can be related to networking
3- Mission - what are the opportunities in British Columbia
4- Goal- to get at-least 75 cad /hr of consultation
5- Creativity, methodology and validation
6- Ideal target market- can give money; easily able to penetrate in the market
7- Features and benefits should be like that it should be able to sell itself in the market
8- No APA required
9- Business writing
10- Competitors- want to focus on ethical consultancy
4 years ago
4
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