BUSI2003 Week 3 Midterm Exam Latest (Updated)

Question 

Question 1

Which of the following statements concerning service guarantees is false? 

A service guarantee is a way to avoid compensating customers for a service failure.
A service guarantee is a way to define a service and ensure satisfactory delivery to the customer.
A service guarantee is a mechanism to build customer loyalty.
A service guarantee is a tool to clarify exactly what the service must provide.

Question 2 

A major drawback of a line process is the jumbled flow, which reduces the throughput and efficiency. 

True

False 

Question 3 

Process selection choices affect all parts of the firm and thus involve all functional areas along with general management.

True

False 

Question 4 

The Knee-Hugger Jeans Company makes designer jeans in six colors under a make-to-stock approach. In response to a new fashion craze, customers have expressed the desire to acquire