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  • Explain why firms experience evolutionary cycles in which there is a fit between strategy and structure, punctuated with periods in which strategy and structure are reshaped. Provide examples of global firms that have experienced this pattern.
  • Choose a CEO of a prominent firm that you believe exemplifies the positive aspects of strategic leadership.
    • What actions does this CEO take that demonstrate effective strategic leadership?
    • What are the effects of those actions on the firm's performance?

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