BUS 435 week 3 Assignment

Week 3 - Assignment

Customer Survey

Design a questionnaire that you will use to survey at least five potential customers to determine the level of interest in your product or service. Your survey must include a description of your product or service, and you must provide a minimum of five questions in your survey.

Potential questions to consider include: 

• What do you purchase now and how do you decide what to      buy? 
• Are you satisfied with the current product/service      offered in the current market? 
• Will you be interested in the new product/service that      we are offering? 
• How much will you be willing to pay for the new      product/service? 

Prepare a summary of your survey results that addresses possible decisions that could be made regarding your product or service. Be sure to include the questions used in your survey and the responses to the survey. Do not include any personal information. 

The Customer Survey paper

• Must be one to two pages double-spaced pages in length      (not including the survey, responses, and title and reference pages) and      formatted according to APA style as outlined in the Ashford Writing Center.
• Must include a separate title page with the following:
  • Title of paper
  • Student’s name
  • Course name and number
  • Instructor’s name
  • Date submitted
• Must use at least two scholarly sources in addition to      the course text.
• The Scholarly, Peer      Reviewed, and Other Credible Sources      table offers additional guidance on appropriate source types. If you have      questions about whether a specific source is appropriate for this      assignment, please contact your instructor. Your instructor has the final      say about the appropriateness of a specific source for a particular      assignment.
• Must document all sources in APA style as outlined in      the Ashford Writing Center.
• Must include a separate references page that is      formatted according to APA style as outlined in the Ashford Writing      Center.

Carefully review the Grading Rubric for the criteria that will be used to evaluate your assignment.