boiling point at SOUTHERN CALIFORNIA

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boiling point at SOUTHERN CALIFORNIA

¨ Positioning

§ Competitive Advantage

<< This is your assessment of why potential customers will choose to buy your product in place of your competitors. Analyze the advantages of your company as follows>>:

1.  Physical attributes

2.  Price

3.  Service

4.  Personnel

5.  Better value to customers

§ Positioning

<<Describe the positioning strategy of your company/business. How your company/business positioned the product to the competitors: make the differentiation points stand out here!>>

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