Assignment #5: Strategy

Choose the same company as assignment 2 

This assignment will teach you about how to conduct research, write a professional report to communicate your findings, and incorporating APA style in your paper.  

Instructions

1. Select the same company you used for your week two (2) individual assignment.
2. Write a paper no more than 1000 words in which you discuss what strategies the selected company should pursue.
3. Go to the company’s website and click on Newsroom.
4. Read through the most recent 10 press releases.
5. Determine two strategies the company is actually pursuing.
6. Give at least two (2) pros and at least two (2) cons of those two new strategies the company is pursuing.
7. What strategy or strategies would you recommend for your chosen company? Explain the rationale for proposing the selected strategy or strategies. 
8. Present an outline as to how to achieve the strategy/strategies. For example, you recommend any of the strategies below, then outline the steps the company needs to take in order to achieve it.
   • Strategies:  Cooperation among competitors, joint venture/partnering, merger/acquisition, private equity acquisitions, first mover advantage, outsourcing, etc.
9. Would you recommend that the company consider a combination of multiple strategies?  Why?  Below are strategies that you could propose to management.

 Backward integration

Related diversification

Forward integration

Unrelated diversification

Horizontal integration

Retrenchment

Product development

Divestiture

Market development

 Liquidation

Product penetration 

• Use at least three (3) scholarly sources in your paper.
• Format your paper consistent with APA guidelines.
• Include in-text citations and a reference page. Here are examples  of both.