Access 2013 Customer Relationship Management Solution

1. Write a basic plan for implementing a contacts database or a customer relationship management database using MS Access for a small to medium size business (500 – 1000 users).
2. Define the features and benefits of MS Access.
3. Discuss the advantages and disadvantages for a company to use MS Access for a contact database or customer relationship database.
4. Describe the importance of a contacts database or a customer relationship database to a business.

Writing Requirements

• 4-5 pages long. Double Space. With Abstract
• Must have an introduction with a clear thesis statement, three to four main points and a conclusion
• Conduct research to find relevant information using reliable sources to support your views.
• Use at least 2 academic books and 3 scholarly articles from a library database
• Use APA Style for in-text citations, and references