500 words

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 Discussion—Information Gathering and

Ethics in Marketing


Using the the Internet,

research and read two articles on information gathering and ethics in

marketing.


Respond to the following question:

o What ethical dilemmas do marketing professionals face in

gathering information on customer bases through smartphones

and social media?

Submission Details:


in a minimum of 500 words,

summarize and post your responses to this Discussion Area.

Support your work by citing sources according to APA standards.

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