2 case studies

I have attached images 2 case studies. it must be between 200-300 words (all questions need to be answered in full) The case study must consist of executive summary and discussion of questions. I have attached images with the instructions and the case studies. I have also attached the link to the book

 https://drive.google.com/file/d/1iwgp50KDKe9oPui1a6sErG40p8BY5LgW/view 

1. The executive summary will describe the general context of the case 
2. The question portion will list each question in order numbering the questions accordingly 

Describe the case study well and address the questions with support  of your answer. If graphs or diagrams are requested please attach to the  submission