188. sm
find a customer satisfaction survey on a service organization's web site and answer the following.
1) comment on the structure of the survey-its number if screens, the number of questions, how long you take to fill out the survey, the response format for the questions.
2) critique the survey content. how well does it align with the service quality model presented in chapter 10?
3) Assess the utility of the information you can gather from the survey.
6 years ago
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