How should the adaptive leadership toolkit be communicated
to the organization's leadership to help gain buy-in?
To gain the buy-in of the organization's leadership team, the adaptive
leadership toolkit should be introduced or communicated as an
organizational priority. Some organizations host large-scale, in-
person conventions, while others host smaller town hall meetings. In
more recent years, company-wide webinars, both live and pre-
recorded, have been used to communicate new organizational goals.
For a long-term objective like the leadership toolkit, a live event is a
reasonable delivery method. With a live event, you get real-time
feedback while enjoying the opportunity to motivate your team
around the objective. A demonstration session is also a benefit of an
in-person event. The organization's leadership team should be
provided with detailed literature that explains what the toolkit is,
answers some basic questions about why the toolkit is being utilized
and spells out some metrics for success. These actions should take
place well in advance of the live event to give participants time to
review it.
How can you ensure this communication strategy is sustainable
long-term, more than two years?
This method will have longevity as it will always be viewed as a major
event for the company. An annual live event and periodic, but
regular, typewritten updates will help to keep the toolkit at the
forefront of the long list of company objectives. If the messaging
about the toolkit is allowed to dwindle, so will the awareness of its
importance. Ensuring that both new and current employees are
aware of the toolkit project will also help to sustain the life of the
project.
