Starbucks is the company I have been working on for my project.
Starbucks always strives to further endeavor DEI while also priding
themselves in the progress they have had. After an incident in
Philadelphia a few years ago, Starbucks closed many stores offering
diversity training about how to handle these situations. In the article it
is discussed on setting annual inclusions on retention rates and
progress while also building inclusive and diverse teams in many levels
of management. This program of ensuring all levels of management
were diverse by making up a team to head this endeavor.
AS for CSR, it is in line with the mission statement of making an impact
in every person. Cup and neighborhood one at a time. This image of
trying to be a “third place” or another place someone feels comfortable
in to be themselves, is how they help their image and profitability. My
product would further drive home not only the CSR and mission
statement. For not only does it help one person or neighborhood at a
time, but also helps many more.
https://stories.starbucks.com/stories/2020/our-commitment-to-
inclusion-diversity-and-equity-at-starbucks/
https://www.starbucks.com/responsibility/reporting-hub/
