The business model canvas segments for Tesla that can be
accomplished immediately are the customer segments, value
prepositions, and key activities. Businesses must identify and have an
understanding of their customers (PB, 2019). The step should be
accomplished fast to consider the suitable people to deal with, their
tastes and preferences, and how they keep changing depending on the
environment. Customers can be grouped according to their common
characteristics to enable effective services that do not go against some.
Key activities are essential in a business as they determine the areas of
specialization. Businesses can decide to take charge of the production,
problem-solving, or any other platform supported by potential
customers. The activity segment can be completed fast by doing
thorough research on the best activities that can sustain customers.
Value prepositions can also be determined within a short time. i
Businesses need to decide on the brands, costs, and designs of the
products based on customer preferences (SaradhKumar, 2018).
Therefore, a clear analysis of customer trends and the market gaps can
help capture customer attention through what they value most.
The segments that require more work include the revenue streams and
channels. Revenue streams require an extended time to determine the
market trends that exist. For example, prices may keep fluctuating due
to the market conditions such as demand and supply (PB, 2019).
Therefore, the market analysis requires some time to determine when
the business may generate more revenue and when to expect low
incomes. i The analysis would enable a business to have alternative
measures that help in maximizing profits when there are lower market
demands. i Businesses also need to identify channels that help in
maximizing sales. The analysis requires some time to determine the
best places to create stores or make regular deliveries depending on
customer flow.
The segments that had not been considered included customer
relationships and key partnerships. Companies need to consider good
customer relationships to boost sales (SaradhKumar, 2018). Customer
relationships are important as they create a sense of belonging, and
customers feel valued and appreciated. i Customers also become loyal
customers to the company that values them. i Companies also need to
consider partnering with other organizations that help in reducing risks
and attracting more customers. Effective partnerships maximize profits
as companies can have better operational strategies.
I need to consider every step outlined in the business model canvas to
ensure success. Organizations can identify the right practices at
specific times, such as when to engage customers and manage
businesses towards better revenues. Customer key purpose of any
business. The business model canvas creates better ways to identify
and deal with different types of customers to maintain stability. The
model also effectively identifies the best resources and activities
suitable for business depending on the preferences and distribution of
customers.
References
PB (2019, February 27). Business model canvas – Organizational
behavior. BCcampus Open Publishing – Open Textbooks Adapted and
Created by BC Faculty.
https://opentextbc.ca/organizationalbehavioropenstax/chapter/busi
ness-model-canvas/
SaradhKumar (2018, March 5). i Nine components of the business
model canvas. Medium.
https://medium.com/@sarathkumar_66483/nine-components-of-
business-model-canvas-cc67607ccb53
