Quiz: Case Study: Evaluating Vision and Mission
Statements
•Due Jun 2 at 11:59pm
•Points 50
•Questions 15
•Time Limit 45 Minutes
Instructions
The quiz:
•Covers the Covers Case Study 3-1 material from Module 3: Week 3.
•Contains 15 multiple-choice, true/false questions.
•Is limited to 45 minutes.
•Allows 1 attempt.
•Is worth 50 points.
Submit this assignment by 11:59 p.m. (ET) on Sunday of Module 3: Week 3.
Attempt History
Attempt
Time
Score
LATEST
Attempt 1
8 minutes
50 out of 50
Correct answers are hidden.
Score for this quiz: 50 out of 50
Submitted Jun 2 at 10:43am
This attempt took 8 minutes.
Question 1
3.33 / 3.33 pts
Basic product/service to be offered (does what)
True
False
Question 2
3.33 / 3.33 pts
Fundamental concern for survival through growth and profitability
True
False
Question 3
3.33 / 3.33 pts
Managerial philosophy of the firm
True
False
Question 4
3.33 / 3.33 pts
Primary markets or customer groups to be served (to whom)
True
False
Question 5
3.33 / 3.33 pts
Public image sought by the organization
True
False
Question 6
3.33 / 3.33 pts
Self-concept of business adopted by employees and stockholders
True
False
Question 7
3.33 / 3.33 pts
Technology to be used in production or delivery
True
False
Question 8
3.33 / 3.33 pts
Unique benefits, features, and advantages of products/services (with what benefits)
True
False
Question 9
3.33 / 3.33 pts
Brief—so that employees can remember it
True
False
Question 10
3.33 / 3.33 pts
Verifiable—able to stand the reality test
True
False
Question 11
3.33 / 3.33 pts
Bound by a timeline—specifies a timeline for fulfillment of the various aspirations
True
False
Question 12
3.33 / 3.33 pts
Focused—lists a few (3 to 4) aspects of the organization’s performance that are
True
False
Question 13
3.33 / 3.33 pts
Understandable—written in a clear and straightforward manner so that it is understood by all
employees
True
False
Question 14
3.33 / 3.33 pts
