Used primarily to produce golden section proportions in design projects
•
Method used to choose the size and shape of the typeface to match
marketing profiles
•
Describes the ability to see type and image detail on a computer screen that
is the equivalent of the printed version
•
Used in the Gutenberg Bible to create layouts for better readability
•
A type specimen is useful because it quickly showcases the
typeface in a variety of situations, which helps designers
visualize it in their projects.
CONCEPT
Type in Context
19
Which of the following is an example of subtractive color?
•
A
page
layout,
displayed
on
a
computer
screen
•
A photograph, printed on paper
•
A PowerPoint presentation, projected
•
An image, shown on a television screen
RATIONALE
A photograph printed on paper is an example of subtractive
color because pigment, not light, is used to create the mix of colors
on the paper.
CONCEPT
Subtractive Color
20
Which of the following is the best description of
WYSIWYG?
RATIONALE