Assignment Title: How to Create an Effective Internship Description
Course: CHMN 699 - Internship
Student: Kristine Sage
2022
Professor: Dr. Mary Smith
Liberty University
How to Create an Effective Internship Description
Concise, detailed postings will lead to more interested and qualified applicants! Your internship
position description should include the following information.
Organization Profile/Position Overview
Describe your organization and internship position with as much detail as possible. You want to
depict the environment and illustrate the position as best you can to give the student an accurate idea
of what they will be experiencing. This will also help the student to decide if they can picture themselves
within your organization, industry and internship position.
Students are excited to work hard and create results, but they also want opportunities that will aid
them in their long-term professional development. Students are attracted to companies that care about
creating stellar internship experiences. Their perception of your organization and their enthusiasm
about the opportunity starts with your description.
Please provide your location in this section, as well. This need not be an exact address; the name of
a neighborhood or suburb (Lincoln Park, The Loop, Northbrook, etc.) will suffice. Even if the internship is
remote, this helps give students a sense of your organization's home base.
Intern Responsibilities and Learning Objectives
Day-to-day duties and tasks
List specific responsibilities, especially those connected to the communication professions such
as writing press releases, managing digital content, researching and creating media lists, etc.
No more than 25% clerical work
List two or three learning objectives that describe what the student should expect to learn
through this internship. For example, “The ideal candidate will learn to write compelling online content,”
or “Interns will gain experience in project and event management, public relations, and event logistics.”
Internship Benefits
Describe the mentoring and training the intern will receive. Please note, ongoing mentoring and
training are key elements of all internships.
If the intern will participate in company meetings, networking events, or professional
organizations, state that here. Students crave internships that will allow them to connect with
professionals from whom they can learn!
Whether the position is paid or unpaid. (If paid, note if this will be an hourly rate, stipend,
commission, etc.).
If you have specific internship timeline information, such as total length of the internship and
desired hours, state that here.
Intern Requirements
Be as specific as you need to be. However, if you’re open to different majors and backgrounds,
state that as well.
Degree or field of study you require/prefer.
Years of experience. Many internships do not require (much) previous experience; if this is true
for your organization, state that here. Some students will shy away from applying to internships that
require experience, usually because it's unclear if/how their experience applies. If you can distinguish
between requirements for the role and preferences that would be ideal, this would be helpful.
Skills and abilities
Computer/technology experience necessary
Application Procedure
Please provide contact information (email address, website, etc.) along with the name and title
of the person to whom students should submit their resumes. If you prefer that students apply directly
via a website, please provide its address along with any further instructions that may be needed (e.g.,
job number or title, category, etc.).
List any additional materials you would like to receive along with resumes (a cover letter, writing
sample, design project, etc.).
Provide a reasonable submission deadline—at least one month after posting date.
