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Leadership Strategies for Improving Mergers and
Acquisitions Performance
Section 1: Foundation of the Study
All business leaders want to grow their business in terms of size, market share,
product line, and profitability (Farhan, Aneeta, & Shafique, 2018). Merger and
acquisition (M&A) is a key process that business leaders use for this purpose. However,
the majority of M&As fail to deliver the expected value to the acquirers (Du & Jaw,
2018). Increasing the success rate of M&As is essential to foster the stability of the
healthcare industry, the creation of more job opportunities, and the acceleration of new
technologies through innovation and introduction of new products.
Background of the Problem
M&A is a key process that business leaders use to grow their business, and there
is an increasing trend of using M&A activity all over the world (Loukianova, Nikulin, &
Vedernikov, 2017). Business leaders who use M&A have the opportunity to develop new
markets or to seek the transfer of technology and innovation to keep pace with the
globalization of business (Bauer, Matzler, & Wolf, 2016). The volume of these M&A
deals stands in sharp contrast to the actual sustainability of M&As. Business leaders who
execute M&A processes expect to create synergy and increase the efficiency of work,
but, according to Olcay, Öner, and Olcay (2019), there is a 70 to 90% failure rate of
M&A. There are numerous reasons for the poor performance of the majority of M&As.
Addressing the strategies that business leaders use to conduct successful M&A processes
may aid in understanding ways to improve the outcomes of M&As.
Problem Statement
M&As are among the most important events in a company's lifecycle and have a
significant impact on the firm’s ability to grow faster, penetrate new markets, buy
products that are under development, and improve access to capital (Renneboog &
Vansteenkiste, 2019). The majority of M&As are poorly performed, however, and the
failure rate is 70 to 90%, according to Olcay et al. (2019). The general business problem
is that M&A processes have a high failure rate. The specific business problem is that
some business leaders lack strategies to conduct successful M&A processes.
Purpose Statement
The purpose of this qualitative single-case study was to identify and explore the
strategies business leaders used to conduct successful M&As. The population for this
study consisted of eight business leaders from a global leading healthcare company who
have been successful in executing M&As. The implementation of successful M&As
might improve the stability of the healthcare industry leading to positive social change for
communities and for individuals. The potential benefits of such stability for individuals
who consume healthcare products include improved health outcomes, wellbeing,
longevity, and quality of life. Additionally, improved profitability may lead to increased
incomes and job opportunities for members of the communities the healthcare
organizations serve.
Nature of the Study
There are three methods that researchers use in research. Researchers use the
quantitative methodology to examine variables’ relationships or groups’ differences and
provide precise, unbiased estimates of parameters of interest for the entire population
(Hannigan, 2018). Researchers use a qualitative research method to address the what or
how of a phenomenon (Yin, 2015). When adopting qualitative methods, scholars draw on
data to introduce abstracted knowledge for use in exploring specific contexts related to
the study phenomenon (Bansal, Smith, & Vaara, 2018). Researchers use the
mixedmethod approach, in which they combine quantitative analysis and qualitative
methods, because of the strengths of cross-grained methods (Angwin, & Meadows,
2015). The quantitative approach was not suitable for this study as I did not examine the
relationship or differences among variables using statistical data analysis. The mixed-
method approach was also not applicable to my study as I did not combine quantitative
data with qualitative data. I used the qualitative methodology for this study because this
approach is applicable to explore a specific and complex phenomenon within its real-
world context (Yin, 2015).
When using the qualitative case study as the research design, the intention is to
understand and explain the complexity of the problem that the researcher studied (Alpi &
Evans, 2019). The case study method differs from the phenomenological research design.
In the phenomenological research design, the researcher explores the meaning of
participants’ lived experiences with the phenomenon (Yin, 2018). In the case study
design, the researcher evaluates the data as is and tries to identify any patterns, insights,
or concepts (Yin, 2018). Researchers use a qualitative multiple-case study design to
select two or more cases that they believe are a literal replication of the same conditions
from case to case (Yin, 2018). Researchers use a qualitative single-case study design to
represent the critical test of a significant and known theory (Yin, 2018). Additionally, Yin
(2018) stated that a researcher maintains the ability to conduct a qualitative study using a
single unit with multiple participants at the same site. I used the qualitative single-case
study design to identify and explore the strategies used by business leaders to conduct
successful M&A processes.
Research Question
What strategies do business leaders use to conduct successful M&A processes?
Interview Questions
1. What strategies have you used to conduct successful M&As?
2. What processes did you develop and implement for formulating the M&As strategies
that you used?
3. Please share your organization’s vital few learnings that may have influenced,
informed, and otherwise shaped the M&As strategy.
4. What key obstacles did your organization encounter regarding the strategies used to
conduct successful M&As?
5. How did your organization address the key obstacles to implementing the successful
strategies for M&As?
6. How did your organization assess the effectiveness of its strategies for improving the
success of its M&A processes to improve the outcome of the M&As?
7. What else would you like to share that we did not address about your organization’s
strategies and processes for developing and implementing successful M&As?
Conceptual Framework
Researchers need to communicate their ideas and identify the concepts and
linkages they want to understand; the use of conceptual frameworks helps them to meet
that need (Ivey, 2015). Effectuation theory was the conceptual framework for this
research. Sarasvathy introduced the effectuation theory in 2001 as a tool for
decisionmaking logic in entrepreneurship (Reymen, Berends, Oudehand, & Stultiens,
2017). Sarasvathy (2001) discussed the decision-making logic as a process for choosing
among the multitude of effects that entrepreneurs can create with a given set of means.
The effectual theory has five principles: means orientation, affordable loss, building
partnerships, leveraging contingency, and logic (Sarasvathy, Kumar, York, &
Bhagavatula, 2014). Entrepreneurs use the effectuation theory both in static and dynamic
environments that require constant changes and adjustments (Sarasvathy et al., 2014). I
selected the effectuation theory as the conceptual framework for the study because in
using this theory’s concepts, I was able to identify and explore the strategies that key
business leaders use when they face an uncertain situation such as a M&A. The ability to
explore strategies that leaders used successfully to conduct M&As may support business
leaders’ decisions and strategies for executing a successful M&A.
Operational Definitions
Merger and acquisition (M&A): Merger and acquisition (M&A) refers to the
process that business leaders use for the following activities: to accelerate their growth, to
expand on valuable capabilities, to access assets that are costly to imitate, and to reduce
competition (Brueller, Carmeli, & Markman, 2018).
Assumptions, Limitations, and Delimitations Assumptions
An assumption refers to the act of taking something for granted that is
theoretically not proven (Schoenung & Dikova, 2016). In this study, the first assumption
was that the eight business leaders from a global healthcare company who have been
successful in executing M&As would be an adequate number of participants to evaluate
the strategies to conduct successful M&A processes. The second assumption was that the
participants in the study would be honest and truthful and provide accurate responses to
the interview questions. The third assumption was that the interview questions would
allow me to collect enough data, in tandem with the review of organizational documents,
to answer my research question.
Limitations
The limitations of a study provide avenues for future research (Xin, Yucheng, &
Chih-Hsing, 2017). In the case of this study, the first potential limitation was relying on a
small sample of business leaders from a global healthcare company that has been
successful in executing M&As for their knowledge, lessons learned, and experience. The
second potential limitation of this study was the potential unavailability of the interview
participants.
Delimitations
Delimitations are the limits and boundaries of a research study (Denscombe,
2013). According to Denscombe (2013) researchers need to recognize the limits to what
can and what cannot be concluded based on the restricted field they have chosen to study
and the methods they will adopt. I examined the way that business leaders used strategy
to execute successful M&As in the healthcare industry only. I did not include interviews
with leaders from other industries. Not doing so may restrict the study’s wider relevance,
as the information that I gained may not necessarily apply to other types of industries.
Significance of the Study
Business leaders seek to improve growth and profitability through M&As.
Therefore, business leaders seek to minimize failure rates of M&As to maximize growth
and profitability. This study may be considered as significant to business practice in that
it may provide a model for understanding strategies and key processes that business
leaders can use to conduct successful M&A processes. This model may aid business
leaders by providing better strategies to conduct M&As and improve activities to foster
successful outcomes for their M&As. The implications for positive social change include
better stability of the healthcare industry, potentially increased efficacy of health care,
continued job creation, and economic growth of local communities.
A Review of the Professional and Academic Literature Organizational
leaders are under constant pressure to grow in the face of increased competition,
changing conditions, and increasingly relaxed country and currency regulatory
environments (Bhagwan, Grobbelaar, & Bam, 2018). According to Bhagwan et al.
(2018), to remain a dominant player or an industry leader companies must achieve real
growth, and M&As are an external mechanism for organizations to achieve this growth.
Business leaders use the M&A process to expand their company portfolio of products and
processes and to enter new technologies and regions. However, because of information
asymmetry and dynamic change of environment, it is difficult to arrive at the expectable
purpose of growth through M&A (Hongjiu, Qingyang, & Yanrong, 2019). There is a
significant portion of the M&A process that fails to reach the expected outcome of better
innovation and better financial performance (Olcay et al., 2019). The ability to analyze
and improve the M&A process can potentially lead to improved outcomes and contribute
to companies’ continues growth. The purpose of this qualitative single-case study was to
identify and explore business leaders’ strategies to conduct successful M&A.
In this section, I review the literature on the study topic. Researchers perform
literature reviews to provide an overview, synthesis, and critical assessment of previous
research and knowledge available on the topic to provide clarity and promote
understanding by the reader (Adedayo, 2016; Baker, 2016; Boell & Cecez-Kecmanovic,
2015). Conducting a literature review allows the researcher to identify the literature
relevant to the subject of the study, covering everything on the subject published in
books, journal articles, newspaper articles, historical records, government reports, theses,
and dissertations (Adedayo, 2016). Researchers use the literature review to present past
studies that are relevant to the topic that they are reviewing and to connect a relevant
theory with their study interest. During the process of the literature review, the researcher
presents other theories that are relevant to the study topic, but concludes with the reasons
that one or multiple reviewed theories were the most appropriate to continue using as part
of the study.
In the literature review, I explored the extant literature on the opportunities that
business leaders use to grow their company either organically (e.g., by using a new
product development process) or inorganically (e.g., by undergoing M&A). I reviewed
the general process, concepts, and factors that can influence M&A outcomes. Business
leaders who use M&A will need to act in a dynamic and uncertain environment, which is
similar to the environment in which entrepreneurs are acting. I reviewed the
decisionmaking techniques that entrepreneurs are using by reviewing several theories, but
I focused on the effectuation theory (Sarasvathy, 2001). I did so because I think that
business leaders use this theory to guide their decision making in the uncertain and
complex environment that exists during the M&A process.
Researchers use literature reviews to reveal topics that researchers have already
studied, to clarify the gaps in the current body of knowledge, and also to comment on
what the future research agenda should include (Chen et al., 2017). In my review of the
professional and academic literature, I reviewed the following topics: (a) effectuation
theory, (b) the general M&A process, and (c) the factors that may contribute to M&A
outcomes. The process of enterprise M&A intends to achieve rapid expansion, however,
many variables objectively exist, which makes the M&A process open to considerable
uncertainty and risks (Hongjiu et al., 2019). I sought to further explore the tools and
approaches leaders use for decision-making in an uncertain environment by using
applicable theories, specifically the effectuation theory. I tried to connect the theory with
the M&A process because both share similar environmental factors.
Literature Search Strategy
The review of literature began with a comprehensive search of the Walden
University Library to obtain relevant peer-reviewed and seminal articles. The search
included business and management databases such as ABI/INFORM Complete,
Academic Search Premier, and Emerald Management Journal. The literature review
rubric in the Doctor of Business Administration (DBA) program recommends a minimum
of 85% of research to be peer-reviewed and within five years of the student’s anticipated
graduation. The search was limited to the past 5 years, so it includes peer-reviewed
journal articles, seminal sources, government sources, and books from 2015 to 2019. I
used the following linked key words and searched terms: knowledge, new product
development, growth, merger and acquisition, culture, effectiveness, leadership, new
product development, strategy, merger and acquisition factors, merger and acquisition
failure, factors that contribute to M&A outcomes, and merger and acquisition success.
Additional search terms for the effectuation theory included the following: entrepreneur,
entrepreneurship, effectuation theory, causation, decision making, decision-making
theory, and uncertainty.
In the articles related to the effectuation theory, I looked for theories that can
support decision-making in an uncertain and complex environment, such as the
expectancy theory, conservation of resource theory, and the strategic choice theory.
Additionally, I looked for a general definition of the effectuation theory, the causation
theory, and the way that entrepreneurs use this theory to support their decision-making
process. In the M&A related articles, I looked for ways that business leaders could
contribute to their company growth. I searched for a general definition of organic
company growth using new product development (NPD) and inorganic growth using the
M&A process. In reviewing the M&A process, I searched for sources that show the
importance of the M&A process to support business leaders with their business
continuation and growth. I searched for sources that contribute to the understanding of
acquisition outcomes, such as the financial failure to gain a deeper understanding of the
reasons for these M&A failures (Nandi & Nandi, 2017). Additionally, I looked for
research offering an explanation of other factors that can contribute to M&A outcomes
such as leadership type, cultural differences between the acquired company and the target
company, finance, and communication so that I could further explore the contribution of
these factors to M&A outcomes as part of the semistructured interview process. Last, I
tried to connect the effectuation theory that entrepreneurs use for decision-making in an
uncertain situation with the method and factors that impact the outcomes of the M&A
process to see if there are commonalities that business leaders can use to improve this
outcome.
The literature review guidelines require a minimum of 85% of research to be peer-
reviewed and within 5 years of a student’s anticipated graduation. I used literature
sources primarily from 2015 to 2019 to meet the 5-year or less publication guideline of
my anticipated study completion year projection. I performed an in-depth evaluation of
the references to ensure that the ratio of peer-reviewed articles met the literature review
requirements. The total number of references is 103, of which 92 (89%) met the
requirements of publication within five years of the study’s estimated approval date by
the chief academic officer of Walden University. The literature review section of this
study consists of 59 peer-reviewed journals, 52 (88%) of which met the requirements of
publication within five years of the study’s estimated approval date by the chief academic
officer.
Effectuation Theory
Researchers use entrepreneurship research to study the identification, evaluation,
and exploitation of opportunities by entrepreneurs (Yang & Gabrielsson, 2018).
Entrepreneurs are individuals who discover, evaluate, and exploit opportunities (Yang &
Gabrielsson, 2018). Entrepreneurial activity exists in multiple industries and fields, and
the outcomes of such activity usually results in a new process, product, or opportunity for
something new that did not exist before. The ability of entrepreneurs to use structured
tools and guidance to support them during this process that includes multiple
uncertainties may allow them to achieve better results. The environment that the
entrepreneur needs to act is dynamic, fast, and includes multiple unknown factors.
Entrepreneurs need to make fast decisions that may involve capital investment, while the
outcome and available information are uncertain. To cope with the uncertainties
associated with new venture creation, entrepreneurs can opt for different strategies
(Smolka, Verheul, Burmeister, & Heugens, 2018).
The ability of the entrepreneur to act and decide in an uncertain situation is a topic
of interest to researchers. Over the past decade or so, entrepreneurship researchers have
started to focus on the “mental maps” individuals use to process external information in
an attempt to reconstruct how entrepreneurs develop the unique knowledge structures
they use to assess potential entrepreneurial opportunities (Poblete, Sena, & Fernandez de
Arroyabe, 2019). The uncertain environment, along with opportunities to reduce risk
aspects that the entrepreneur environment includes, has brought opportunities to explore
the methods that entrepreneurs use to make decisions.
The management of opportunities is a core problem for entrepreneurs. The
original construct, causation, or “rational” theory, is an economics-based approach in
which entrepreneurs discern an opportunity and then follow a normative decision-making
process to exploit it (Chang & Rieple, 2018). According to Chang and Rieple (2018),
researchers have focused on the ways entrepreneurs address specific aspects of the
entrepreneurial decision-making process, finding that entrepreneurs use a range of
different decision-making logic to deal with the creation of a new venture under
conditions of uncertainty. Multiple factors can influence entrepreneurs’ decision-making,
including their perceptions of the world around them, which are affected by several
cognitive biases, such as over optimism, overconfidence, and representativeness (Poblete
et al., 2019). Several other factors can influence the decision-making process and
outcomes of entrepreneurs’ activities. I review some of the theories that can support and
improve the outcomes of entrepreneurial activities.
The expectancy theory has been widely used in entrepreneurship research to
predict entrepreneurial intention and action and has been applied to the persistence
decision context (Zhu, Hsu, Burmeister, & Fan, 2018). According to Zhu et al. (2018),
entrepreneurs who use the expectancy theory choose to persist with their ventures when it
is feasible to achieve a level of performance that will lead to desired business outcomes.
Zhu et al. (2018) suggested that this characteristic of persistence is necessary for being
successful entrepreneurs as it sustains entrepreneurs’ efforts to conduct daunting
venturing activities, overcome setbacks, get their business off the ground, and achieve
business goals and business success.
The conservation of resource theory (COR) and strategic choice theory are also
pertinent to research on entrepreneurship. COR provides a distinct and practical
explanation for human behaviors commonly associated with entrepreneurship (Lanivich,
2015). Since the entrepreneurial environment is dynamic and has multiple uncertainties, it
is important to garner a clear direction and support from the resources that are involved in
this activity to assure success and less challenging situations. According to Lanivich
(2015), the COR theory explains that individuals subjected to resource loss are prompted
to acquire, protect, and develop resources to support them with their activities, and as a
result, the entrepreneur acts to attain and protect those resources. An additional theory
that has an orientation to entrepreneurial activities is the strategic choice theory.
According to Dai and Si (2018), the strategic choice theory highlights the role of the
context in which decision-makers must make their choices so that there is an influence of
the top management on the decision making.
In everyday life, individuals are constantly forced to make decisions, often under
dynamic and uncertain conditions (Krüger & Hermsdörfer, 2019). Knowledge of the
theories of expectancy theory, conservation of resource theory, and the strategic choice
theory may help entrepreneurs to make decisions and support their activities in the
dynamic environment that they are acting. The effectuation and causation are two
methods for decision-making logics under uncertainty (Reymen et al., 2017). In causation
processes, the entrepreneurs take a particular effect as given and focus on selecting the
means to create that effect (Chetty, Ojala, & Leppäaho, 2015). Causation operates on a
set of principles: set a goal and focus on what ought to be done to achieve that goal,
pursue the best opportunities towards achieving the goal, prevent surprises or deviations
from the goal whenever possible, set up contractual relationships that facilitate achieving
the goal, and predict the future in order to control it (Agogué, Lundqvist, & Williams
Middleton, 2015). Effectuation is a learning process consisting of special practices,
proficiencies, and heuristics (Jisr & Maamari, 2017).
Sarasvathy introduced the effectuation theory in 2001 as a tool for
decisionmaking logic in entrepreneurship environments that tend to have multiple
uncertainties (Reymen et al., 2017). Sarasvathy sought to identify and understand the
teachable and learnable elements of entrepreneurial expertise (Sarasvathy et al., 2014).
Since the publication of the foundational article on the topic in the Academy of
Management Review (Sarasvathy, 2001), effectuation has generated a great deal of
interest among entrepreneurship scholars (Sarasvathy et al., 2014 ). Sarasvathy and Dew
(2005) suggested the following five principles for effectuation: means, design,
partnership, affordable loss, and leverage contingency. Each principle corresponds to a
particular approach to problem-solving related to individual inspiration, not to prediction
(Jisr & Maamari, 2017). According to Sarasvathy (2001), leaders deal with uncertainty by
adopting a more flexible approach and investing only noncritical amounts of resources
into opportunities, while seeking feedback early in the process through stakeholder
interactions. The ability to enhance the robust process in an uncertain environment allows
for a decision-making process that involves experimentation and learning (Reymen et al.,
2017).
Entrepreneurs organize efforts needed to create, discover, and exploit new
opportunities; to do this they need to marshal a wide range of resources and tools to
support them with these activities (Ozdemir, Moran, Zhong, & Bliemel, 2016). Rapid
firm growth has become the focus of considerable research and debate within the
entrepreneurship literature, and one of the key innovation input that entrepreneurs use is
business acquisition (Mawson & Brown, 2017). An M&A offers firms the possibility to
foster innovation and allows access to external knowledge, which is more difficult and
slower to generate internally (Bauer et al., 2016). Business leaders use M&A as a process
that allows them the opportunity to develop new markets or to seek the transfer of
technology and innovation to keep pace with the globalization of business (Bauer et al.,
2016). Furthermore, M&A is a focal strategy for organizations to ensure a sustainable
competitive position by acquiring technological or managerial know-how (Trapczynski,
Zaks, & Polowczyk, 2018).
There are many operations, factors, and interdependencies that are involved in
M&A. The principal driving force behind these M&A activities is the need for acquiring
firms to obtain new skills; new technical, technological knowledge; and innovative
entrepreneurial firms (Zaks, 2016). The M&A environment where one company is
looking to acquire another company is similar to the entrepreneur environment and
includes multiple challenges and situations that both entrepreneur and M&A business
leaders need to function, such as uncertainty and dynamics in the focused market.
Additionally, the ability of the entrepreneur and the business leaders to lead processes
and strategies is dependent on the information, data, resources, and tools that they can use
to aid them in making their decision (Sarasvathy, 2001). Effectuation is an emerging
theoretical perspective in entrepreneurship research; this theory assumes that the
entrepreneur is not fully familiar with the goal at the beginning of the entrepreneurial
process (Matalamäki, Vuorinen, Varamäki, & Sorama, 2017). According to Matalamäki
et al. (2017), because the entrepreneur is not familiar with the goal, he or she will utilize
the resources available to meet the demands of the flexible market. The effectuation
theory focuses on the creation of new products and markets (Sarasvathy & Dew, 2005),
which is similar to the M&A process and deliverables. I used the concepts of the
effectuation theory to support my exploration of the potential strategies and derivative
key business processes that business leaders may use to support their strategy decisions
for executing a successful M&A.
The General M&A Process
Acquisitions are a popular means for firms to increase profitability and growth,
but more than half of all acquisitions fail (Junni, Sarala, Tarba, & Weber, 2015). To try to
find an improved mechanism for the performance of the acquisition, researchers spent
considerable research effort in an attempt to identify the key drivers of acquisition
outcomes (Junni et al., 2015). In the last decades, there is an increasing trend of company
leaders who seek to improve their company performance and company results. One way
to improve company performance is by investing via the internal company’s resources in
innovation and NPD. Another way to improve company performance and growth is by
investing outside of the company by executing M&As.
NPD has become an increasingly highlighted topic in both practical and
theoretical discussions of product innovation, and firms are moving beyond their
organizational boundaries to incorporate external knowledge into their internal product
innovation processes (Yan & Azadegan, 2017). Some corporate cultures appeared to
enable their firms to tap into their human capital resources through organic growth,
instead of relying on the purchase of other firms (and new human resources) via M&As
(Connaughton, Meikle, & Teerikangas, 2015). Many studies on NPD focused on
demonstrating the benefits of NPD by discussing the ability of NPD engineers to
diversify risk and share uncertainty, lower the cost of innovation, speed up the innovation
process, and grow revenue (Yan & Azadegan, 2017). Organization’s leaders prefer to use
NPD activities to grow their business organically. In using organic growth, the business
leaders are keeping the activity within the organization control by using internal
resources, internal and subject matter experience (SME) knowledge, as opposed to using
the M&A process that is bringing new capabilities, new companies, and uncertainties.
Some business leaders prefer not to deal with those factors to avoid adding more
complexities and delays in product or process launches. The ability to deal with the
known and better control the resource and processes is an opportunity that some business
leaders prefer to pursue and use to mitigate some of the challenges evolve when
developing new products or processes and preparing for timely launch.
Large organizations have been actively engaged in M&A activity to pursue
business growth (Sinclair & Keller, 2017). The use of inorganic growth modes, such as
M&A, provides the firm immediate access to new clients, and as such, they can be a
quick way to achieve additional client relations and projects needed for revenue growth
(Eckardt & Skaggs, 2018). Additionally, the ability of business leaders to achieve new
product, capability, or service fast and without the internal company complexity and
approval process may benefit them when they want to use a product that they already
developed and is already exist in the market. In using this option, the time to market is
fast and can benefit immediate actions and profits to the acquired company. Researchers
characterized mergers as a combination of two organizations into a new single
organization (Haeruddin, 2017). According to Sinclair and Keller (2017) acquisitions are
frequently regarded as the purchase of an organization where the buyer or acquirer directs
the power over seller or acquired organizations. M&A’s have been confirmed to be a key
method in achieving the organization’s growth, diversity, and profitability (Haeruddin,
2017). Since the 80s, M&As have increased considerably on a worldwide scale and
continue to be a critical part of the global business landscape (Warter & Warter, 2017).
The M&A process makes it possible for an enterprise to increase the company’s capital
quickly and expand the scale of the company (Feng, 2016). Business leaders also use
cross-border M&As activities as a corporate strategy to expand in international markets
(Frynas, Child, Tarba, Ahammad, & Scola, 2017). Additionally, M&As are aspects of
corporate strategy and corporate finance that deals with the integration of different
companies and similar entities that can help an enterprise grow rapidly (Yeboah, Asirifi,
& Ampadu, 2015).
Every leader aims that his business will grow, expand, and improve performance,
and business leaders use M&A strategies for performing this role for organizations over
the last four decades (Bari, Fanchen, & Baloch, 2016). According to Bari et al. (2016)
M&A refers to cases of joint activities where a minimum of two or more separate legal
entities convert into a single entity, and they suggested that financial and strategic
variables evaluate the M&A performance. The outcome of this analysis and performance
of M&A strategies will determine the future of the newly developed organization. M&As
have become primary vehicles of strategic renewal and expansion, as firms seek
worldwide reach and positioning in a competitive global arena (Connaughton et al.,
2015). There are common elements that make up every M&A deal, including strategy
development, systematic selection, and screening of possible targets, due diligence,
negotiations, and integration (Bhagwan et al., 2018). Business leaders are following these
steps when acting on M&A and receive close escort by the legal team and internal
processes that guide them through this M&A activity.
Although both terms of merger and acquisition are often expressed in the same
breath and used as though they were synonymous, the terms merger and acquisition mean
slightly different things (El Zuhairy, 2015). A keynoted difference is related to how the
purchase is communicated to and received by the target organization's board of directors,
employees, and shareholders (El Zuhairy, 2015). Still, business leaders continue to use
M&A as a popular form of improving market capabilities, channel relationship strength
and generate value to their brand portfolio (Fine, Gleason, & Budeva, 2016). Recent
industry trends show an increase in cross boarders M&A as a path that business leaders
use to gain financing from external sources to grow and expand their organizations. There
are five motives that leaders look in cross-border M&A - value creation, improvement in
efficiency, market leadership, marketing, and strategic motives, and synergistic gains
(Tripathi & Lamba, 2015). According to Tripathi and Lamba (2015) business leaders
expect cost and financial efficiency, stakeholders’ benefits, and employee welfare
postacquisition. In the last two decades, outward foreign direct investment (OFDI) from
emerging economies has grown massively and has become an important engine for global
economic growth (Deng & Yang, 2015). According to Deng and Yang (2015) the
majority of OFDI from emerging economies is created through cross-border M&As, a
fast track of international growth strategy that is driven by diversified objectives.
M&A process used by managers as a tool for expansion and this has not just
become extensive but also become of great practical importance in strategic, monetary,
and social terms for sustaining the firms’ growth (Degbey & Pelto, 2015). The research
of M&A started over half of the century ago, but still, the research data lacks a
connection between factors that can contribute to M&A outcomes (Gomes, Angwin,
Weber, & Tarba, 2013). The ability to conduct M&A process successfully can enable
business leaders to extend the usage of this method to grow their business and reach a
wider market. M&A activities do not base on similar reasons, and there are several
different reasons for organizations in executing M&A activity for getting other
organizations and improve their portfolio (Haeruddin, 2017). According to Haeruddin
(2017), business leaders use M&A to penetrate and to expand into the market in a
particular area. Also, business leaders use M&A to strengthen current products by uniting
complementary product portfolios and vertically or horizontally integrate into new
potential growth or low-cost technologies and market segment (Haeruddin, 2017).
According to Gomes et al. (2013), M&As are essential for companies to improve
strategy, financial outcomes, and improve social terms. Still, the positive potential of
acquiring a company and increasing profit failed in more than half of the acquisitions
(Xie, Reddy, & Liang, 2017). This statistic shows a high rate of M&A failure can drive
the engagement and support of business leaders to find ways and better techniques to
improve this process and achieve a better outcome that will contribute to their
organization's growth. M&A processes attract multiple researchers who investigate failed
performance with the goal of effective integration (Krug, Wright, & Kroll, 2015).
Factors That Contribute to M&A Outcomes
Business leaders look for ways to improve their companies performance, market
share, and product portfolio. Business leaders are actively engaged with M&A activity to
pursue fast business growth (Sinclair & Keller, 2017). As described above, there are two
methods for achieving this business growth via organic or inorganic modes. In using the
organic growth model, the business leaders rely on their internal companies' capabilities,
resources, and NPD methodologies. By relying on NPD and internal capabilities and
resources, the business leaders earn better control over product and process release, but
sometimes the timeliness is impacted due to long development time and internal
processes that require multiple approval phases. In using the inorganic growth modes,
such as M&A, the business leaders gain the earning of a complete product and the
immediate access to new clients (Eckardt & Skaggs, 2018). Business leaders who use
M&A can get an already approved and marketed product and add it to their company
portfolio relatively easy and fast. The most commonly used methods to evaluate M&A
performance in the business domain include event studies, cash flow analysis, and market
value frontiers, however, these methods are unable to provide meaningful insights or
usable information on the extent to which M&As create value (Jin, Xia, Li, Li, &
Skitmore, 2015). The decision to invest in M&A is usually an organization’s board
direction to focus on market value and efficiency, and this implied to a new business
conception that emerged in the organization’s strategic planning (Versiani, Loureiro
Rezende, Novaes Magalhães, & Vaz, 2018).
Large organizations have been actively engaged in M&A activity to pursue
business growth (Sinclair & Keller, 2017). During the process of evaluating the factors
that can contribute to M&A outcomes, I reviewed the study of Daniliuc, Bilson, and
Shailer (2014) who investigated the influence of the acquisition and integration
management processes on the long-run post-acquisition performance. In their research,
Daniliuc et al. (2014) reviewed the Australian firm’s database to allow a view in one of
the key markets in the world. Also, Daniliuc et al. (2014) suggested the critical role and
effect of leadership focus during the acquisition process on the performance and financial
results of the post-acquisition. Effective leadership is essential to ensure active
participation, strong commitment, and enhance collaboration between team members that
can improve activities outcomes (Ahmed, 2019). According to Ahmed (2019) team
leadership is critical in creating an environment where the staff understands the
importance of working across interdisciplinary groups, ensuring a high level of trust,
reduce stress, increased job satisfaction, strengthening of relationships, and fostering of
ownership. Leadership style can greatly affect employees’ well-being, employee
performance, and employee psychological safety (Rao-Nicholson, Khan, & Stokes,
2016). Although researchers acknowledged leadership as an important element for
postacquisition firm-level performance and employee well-being, there is limited
research on post-acquisition performance and leadership (Rao-Nicholson et al., 2016).
The leadership style is especially important in M&As that involve cross-border deals that
have high cultural distance between the targets and the acquirers, both institutional as
well as organizational distance (Rao-Nicholson et al., 2016). There is a positive impact
when using effective leadership in the M&A process. The ability of business leaders to
use leadership capabilities and techniques may enable them to execute M&A successfully
and improve their expected outcomes.
The cultural impact is an additional factor that may impact M&A performance.
The research literature on M&As has attributed the failure of deals primarily to
crosscultural factors (Kar & Kar, 2017). Rottig, Schappert, and Starkman (2017)
examined the acquisition process of a Dutch company by a leading Japanese company.
The context of the study was to review the influence of the cultural difference between
the two companies on the success of the acquisition and the post-acquisition activities.
Rottig et al. (2017) suggested the major success factors are the acquisition process, the
national culture, and the organizational culture and practices. Warter and Warter (2017)
examined if there is a significant relationship between M&A outcomes, synergy, and
cultural differences. The researchers showed that cross-border M&A outcomes, along
with melding of several cultures, demonstrated that approaching such circumstances with
a simplistic view of differences is an error and that the best direction would be to
understand the complexities of different cultures. The outcome of this understanding of
different culture could bring to a better understanding of the behavior of people in the
acquired company and contribute to a better M&A outcome. Also, the researchers found
that cultural differences play a crucial role in affecting acquirers’ perceptions of target
companies, and this may have significant consequences for the negotiation of crossborder
M&As deals. The cultural aspect in M&A is critical when business leaders execute the
M&A process cross-countries since this entitle difference in behavior, process and may
lead to execution challenges that evolve from the cultural difference. Similar to
leadership, the cultural aspect is a factor that business leaders need to assess, improve
their knowledge to allow them to handle it as part of the M&A process better.
Friedman, Carmeli, Tishler, and Shimizu (2016) also noted in their study that
researchers reveal that many of the M&A deals produce a negative return to the acquired
company. Friedman et al. (2016) examined the potential sources of failure and success of
M&A and found that communication plays a vital role that can improve M&A
performance. Nandi and Nandi (2017) evaluated the social side of M&A and the impact
of it on the employees and their identification with their former firm. According to Nandi
and Nandi (2017), strong leadership combined with effective communication can
promote employees' motivation and support the success of the integration efforts. Also,
Nandi and Nandi (2017) analyzed the action to regain the lost identity of employees of
the company that was acquired. I find that the connection between leadership and
communication was interesting, and I was looking to find other factors that can
individually or connected can contribute to M&A success. The adding of culture to the
leadership and communication factors may lead to expanding of the business leaders'
knowledge and allow them to better plan their M&A process. The impact of the three
factors increased when the M&A involving cross-border M&A since the amount of
complexity with this activity is big since it evolves the dealing with uncertainties and the
unknown of the new cross-border environment.
One of the drivers that contributes to competitive advantage and organization
growth is the innovation process (Mishra & Slotegraaf, 2013). One of the tools to build
the innovation base is through M&A by adding new capabilities from the acquired
company. Firms employees cannot conduct all research and development (R&D)
themselves, but instead, they must rely on external knowledge which they can license or
buy (Mawson & Brown, 2017). Mishra and Slotegraaf (2013) examined the behavior of
the acquired company during an acquisition and its impact on the post-acquisition
performance of the target company. The researchers analyzed extensive data on firms
based on multiple industries and across 17 years. According to Mishra and Slotegraaf’s
(2013) research results, there is a connection between the behavior during the M&A
process and the ability to generate a strong innovation advantage for the company. The
study intends to suggest ways to improve the M&A outcomes and support business
leaders to contributes to their organization's growth. Adding to innovation, the knowledge
transfer between the acquiring company and the target company is another factor that can
influence the outcome of M&A (Junni et al., 2015). According to Junni et al. (2015)
knowledge transfer is one of the key drivers of acquisition success. As part of conducting
M&A business leaders can foster innovation and allow access to external knowledge,
which is more difficult and slower to generate internally (Bauer et al., 2016). The
connection between the factors that I reviewed so far can enable me to examine these
factors further and assess their contribution to improving the outcomes of M&A.
The need to measure the outcome of M&A activity is essential to assess the
contribution of this activity to the company performance. Measuring financial outcomes
is one of the tools that researchers and business leaders use to evaluate this. As such,
there is a strong connection between the financial measurements and the conclusion of
the M&A. Agarwal and Kwan (2017) examined the relationship between M&A prices
and the personality of the buyer (acquiring firm) and the seller (target firm). The
researchers reviewed specific behaviors of the buyer and the seller and found that
optimistic sellers always receive a higher price, especially when they deal with the
risktaking buyer, who is willing to take a higher risk by paying a greater price for the
M&A (Agarwal & Kwan, 2017). Berg, Norbäck, and Persson (2017) examined the
foreign acquisition of the domestic industry and the impact of governmental directions on
this activity. The authors suggested the term financial efficiency as a process to determine
the foreign acquisition needed investment to grow the domestic industries and by that
reducing the government financial restrictions. Also, the researchers showed that when
foreign acquisitions are allowed, domestic owners improve their financial strength and
thereby increase their other corporate investments and contribute to domestic economic
growth. Multiple variables can affect the financial outcomes of the M&A activity. Such
variables as an unplanned activity that resulted from the M&A complexity or uncertainty
may impact the m&A outcomes. The ability to plan the M&A process effectively can
support in overcoming this complex and uncertain situation and reduce the impact of it.
M&A research still warrants additional research that can cover, for example, the
CEOs' preferred strategy for conducting the M&A. As firms continue to deploy M&As to
expand the business and geographic scope, the practitioners must fully understand the
impact, the costs, and benefits of engaging in M&As (Ferreira, Santos, de Almeida, &
Reis, 2014). According to Ferreira et al. (2014) M&As are costly and risky ventures, and
poorly designed M&A deals may lead firms to big losses. After exploring the M&A
general definitions, M&A general process, and M&A factors that can contribute to the
M&A process, I was looking to find literature resources related to the strategy factor and
its connection to M&A outcomes. Since the M&A process is considered a key process
that business leaders use to grow their companies, I estimated that the strategies aspects
of this activity are essential. The general definition of strategy is a social and
psychological process that enables organizations to develop new knowledge to promote
renewal (Versiani et al., 2018). Gomes et al. (2013) used an inductive approach to
examine the existing literature of M&A, including journals and books. The researchers
added a book review to add more information that previous researchers might omit while
reviewing only journals as the accepted academic resource. Gomes et al. (2013) identified
the critical success factors that will allow achieving the intended goal of M&A. The
researchers pointed to the importance of the creation of an integration strategy as a key
factor in M&A success. Another element that highlighted by the researchers was the
importance of communication across all the phases of M&A.
M&As are important vehicles for firms' business, product, and geographic
strategies, and they become major strategic tools for multinational corporations' growth,
have a significant impact on firms' performance, and hold long-term consequences for the
firm (Ferreira et al., 2014). M&A process involves a dynamic and uncertain environment
that is common to the process of entrepreneurship (Lanivich, 2015). People often have to
make decisions under uncertainty, that is, in situations where the probabilities of
obtaining a payoff are unknown or at least difficult to ascertain (Leuker, Pachur, Hertwig,
& Pleskac, 2018). Researchers showed over the years the increasing trend, importance,
and benefits of M&A activity that resulted and contributed to the growth of the
organization. Researchers presented that even with the high potential of M&A activity,
the outcome of it shows a low success rate.
As part of the literature review, I covered the entrepreneur's dynamic environment
and need for performing decision making in an uncertain and complex environment. I
presented several theories that can support this decision-making activity but focus on the
effectuation theory. The effectuation theory is a tool that entrepreneurs and business
leaders can use for decision making logic in entrepreneurship environments that tend to
have multiple uncertainties (Reymen et al., 2017). I choose the effectuation theory since I
showed that this theory has similarities and advantages that business leaders can use for
conducting the M&A process. Specifically, I reviewed the potential contribution of the
effectuation theory on decision making during uncertainties and complex situations and
the potential usage of this by business leaders to guide them when they conduct M&A.
Additionally, I covered as part of the literature review the basis and concepts of the M&A
process that researchers characterized as a combination of two organizations into a new
single organization (Haeruddin, 2017). Lastly, I concluded the literature review by
presenting the factors that can contribute to M&A success and connected it with the
effectuation theory as a tool that may guide business leaders once they conduct M&A.
The duality between the benefit of the M&A and poor success rate urged the need
and the importance of this study. There are potential factors that lead to the bad outcome
of M&A, such as lack of knowledge transfer, communication challenges, lack of strategy,
uncertainties, complexity, and more. Those factors are part of the dynamic environment
that business leaders are acting as part of their efforts to grow their business, either
organically or inorganically. I furthered explore the effectuation theory as a tool that can
guide decision making during uncertainty and the potential factors for M&A success via a
case study qualitative research as part of my doctoral study.
Transition
Section 1 contained the problem statement that some business leaders may lack
the competencies and strategies to succeed in the M&A process. I included in this section
the purpose statements and the nature of the study that included the explanation for using
a qualitative method and case study approach. Also, I included in this section the research
question along with the interview questions conceptual framework, assumptions,
limitations, and delimitations of my study. I concluded Section 1 with the significance of
the study and literature review.
In Section 2, I will describe the details of how I will conduct the study, including
the purpose statement, the role of the researcher, the participants in the interview process,
and a review of the research method and design. Additionally, I will describe the
population and sampling, the ethical research, the data collection instruments and
techniques, the data organization techniques, and data analysis processes. I will end this
section with an explanation of the measures for ensuring the reliability and validity of the
research.
In section 3, I will include the presentation of the findings, the application to
professional practice, the implication for social change, the recommendation for action
and further research, reflections, summary, and conclusion of the study.
Section 2: The Project
Purpose Statement
The purpose of this qualitative single-case study was to identify and explore the
strategies business leaders used to conduct successful M&A. The population for this
study consisted of eight business leaders from a global leading healthcare company who
have been successful in executing M&As. The implementation of successful M&As
might lead to positive social change for communities through greater stability of the
healthcare industry. More stability of the industry could result in improved health
outcomes, well-being, longevity, and quality of life for individuals who consume
healthcare products. Additionally, improved profitability may lead to increased incomes
and job opportunities for members of the communities the healthcare organizations serve.
Role of the Researcher
The researcher needs to be well trained and experienced to conduct the study
because of the continued interaction between the issues that the researcher studies and the
data that he or she is collecting (Yin, 2018). Additionally, the researcher needs to have
the capabilities to take advantage of unexpected opportunities rather than be trapped by
them (Yin, 2018). I was the primary data collection instrument in this study. According to
McCusker and Gunaydin (2015), the role of researchers in qualitative studies is to collect,
organize, and interpret the data acquired. In addition to that, as the primary data
collection instrument in this study, I followed ethical principles and guidelines to protect
human subjects during the research study.
The researcher develops narratives rather than narrations of participants’ life
stories, provides space for interaction among participants’ views, and grasps the material
and analyzes it from multiple perspectives (Karagiozis, 2018). I used the interview
protocol in the study as the secondary data collection instrument (see Appendix B). While
conducting the interviews, I followed the interview protocol to avoid potential biases
such as emotions and to offer direction to a specific answer so that participants could
provide open and honest responses during the interview. Interviews are the main data
source in many qualitative studies (Yin, 2018) and allow the researcher to interact with
the participants at a personal level. As such, the researcher needs to be fully present while
engaging with the narratives and stories that the interviewee shares with them
(Karagiozis, 2018).
As researchers, there is a need to protect the participants in the research to assure
that the researcher adheres to the basic ethical principles (U.S. Department of Health and
Human Services, 1979). The 1979 Belmont Report includes a summary of ethical
principles and guidelines (respect for persons, beneficence, and justice) for how to protect
humans, and it is essential that researchers follow the guidelines in the report (U.S.
Department of Health and Human Services, 1979). I followed the guidance in this report
and used a respectful approach with the participants. I also incorporated the principles of
beneficence and justice in carrying out my investigation.
Participants
Choosing a suitable sample size in qualitative research is an area of conceptual
debate and practical uncertainty (Vasileiou, Barnett, Thorpe, & Young, 2018). The
challenge in this study was to identify a suitable organization with business leaders who
had succeeded in executing a M&A and who would be willing to participate in the
interview process and share their perspective on the factors that contributed to this
success (see Yin, 2015). The participants were key business leaders from a globally
leading healthcare organization. This global healthcare organization had several
companies and the participants were acting as presidents in those companies and
routinely conducted M&As. Those business leaders used M&A to benefit their company
with different cultural values and to share the control of a joint entity with another owner
(see Farhan et al., 2018).
I sent the business leaders in the healthcare organization an invitation to
participate in the study. The interviews included seven open questions. To gain access to
the participants, I sent a cooperating letter to the organization’s leader to request
permission to interview the identified participants who were acting as the company’s
president at the time of the study. I included in the cooperating letter the names and
contact information of the suggested participants. The organization’s leader gained a
better understanding of the study’s purpose and the needed participation and agreed to
conduct the study in his organization. Upon approval from the organization’s leader, I e-
mailed the selected individuals with details on the purpose of the study and the interview
process, along with all required consent information. I used this e-mail and an additional
introduction call to promote a cooperative environment during the interview process to
allow building trust in which the participants felt comfortable sharing their authentic
opinions (see Kornbluh, 2015).
Research Method and Design
The purpose of this qualitative single-case study was to explore leadership
strategies for improving M&A performance. The following subsections include my
rationale for selecting the research method and design for this study.
Research Method
Before conducting a new social science study, a researcher needs to consider and
choose a research method (Yin, 2018). I selected the qualitative methodology as the
research method for this study. Researchers who base their research on qualitative data
offer insights that challenge taken-for-granted theories and expose new theoretical
directions (Bansal et al., 2018). I conducted a qualitative study to identify and explore
business leaders’ strategies to conduct successful M&A processes. Qualitative
researchers adopt this method to introduce abstracted knowledge for use in exploring the
specific contexts of a phenomenon (Bansal et al., 2018). According to Yin (2015), the
qualitative approach is applicable to explore a specific and complex phenomenon within
its real-world context. For this reason, the qualitative method was most appropriate for
this study. Additionally, this method enabled me to explore business leaders’ experience
and leadership strategies that they use to improve M&A outcomes.
Quantitative researcher use this method to examine variables’ relationships or
groups’ differences and provide precise, unbiased estimates of parameters of interest for
the entire population (Hannigan, 2018). Mixed-methods studies contain both qualitative
and quantitative studies methodologies to achieve both breadth and depth of phenomena
understanding (Etikan, 2016). I did not intend to collect or analyze numerical data nor to
generalize from a portion of a target population. As such, both the quantitative and
mixed-methods approaches were not appropriate for my study.
Research Design
Researchers use a qualitative multiple-case study design to select two or more
cases, drawing comparisons between them to allow for a deeper understanding of how the
different data will contribute to the varied results among the cases (Kramer et al., 2017).
Researchers use a qualitative single-case study design to represent the critical test of a
significant theory (Yin, 2018). Additionally, researchers use this method to study the
particularity and complexity of a single case, coming to understand its activity within
important circumstances (Yazan, 2015). Researchers use a qualitative multiple-case study
and follow a replication, not a sampling, and should choose each case carefully to be able
to predict the outset of the investigation explicitly (Yin, 2018). I used the qualitative
single-case study design to identify and explore business leaders’ strategies used to
conduct successful M&A processes. I choose the single case study design as it best fits
the structure of this study.
When deciding on study design, the researcher should aim for one that is explicit
regarding how data saturation is reached (Fusch & Ness, 2015). To reach data saturation,
the researcher will need enough information to replicate the study, to have the ability to
gain new knowledge, and to achieve the point that further data coding is not feasible
(Fusch & Ness, 2015). Because qualitative samples are relatively small, they must be
adequate (Morse, 2015). According to Morse (2015) to allow the researcher to achieve
data saturation, the sample size should be adequate and appropriate. Adequate sample
size refers to a large enough sample size that enables for replication to occur and to
enable the researcher to collect sufficient information. An appropriate sample size refers
to the need to include individuals who must be experts in the phenomenon of interest
(Morse, 2015). I interviewed eight participants who I thought make a proper sample and
allowed reaching data saturation.
Population and Sampling
Saturation is a core guiding principle to determine sample sizes in qualitative
research, but there is no definition of the needed sample size; the sample size should be
large enough to achieve data saturation (Hennink, Kaiser, & Marconi, 2017). Still,
qualitative samples that are larger than needed waste research funds, burden the study
population, and lead to unused data, while samples that are too small may not fully
capture phenomena, reduce the validity of findings, and waste resources that build
interventions on those findings (Hennink et al., 2017). I planned to explore in this study
the strategies that business leaders in the global healthcare company use to conduct
successful M&A. The selected target population consisted of eight business leaders from
a global leading healthcare company that have been successful in executing M&As.
Ethical Research
Research ethics considerations arise for all research involving human subjects,
and researchers need to demonstrate how they plan to protect human subjects (Yin,
2018). Each research inquiry comes with its own set of specific ethical requirements.
Therefore, there was a need to adhere to established research guidelines and to obtain the
approval from Walden University’s Institutional Review Board (IRB) before starting with
the data collection process (Walden, 2016). The IRB covered the objectives and design of
the study and the way that the researchers plan to protect the human subject in it (Yin,
208). Additionally, the IRB assessed the proposed human subjects research so that
investigators acknowledge research actions that might increase the risk of harm to
research participants and strategize to minimize research-related risks (Biros, 2018).
The Belmont Report contains basic ethical principles intended to protect the rights
of human research subjects. These principles include considerations for the target
population in having respect for the persons who participated in the study, guidance for
protection, and providing benefit to participants for their overall well-being (U.S.
Department of Health and Human Services, 1979). I followed the three basic principles of
respect for individuals, beneficence, and justice during the study to make sure
participants are comfortable. Also, I made sure that I protected participants from potential
harm, distress, or concern regarding others’ opinions of their participation. In addition, I
examined and assured that the beneficence of the participants was secured and that the
research process did not impact their day-to-day interaction (U.S. Department of Health
and Human Services, 1979). Lastly, I successfully planned for potential delays related to
the time needed to contact participants in the study, and to receive approval from the
organization to allow publishing the study. The result of this extra time planning helped
me to meet the required timeline that I needed to complete the study on time.
Before starting the interview process, there is a need to obtain informed consent
for the research participants to secure the ethical rights for potential research participants
(Biros, 2018). Once I received from Walden University IRB the approval number 09-
2519-0758532, I distributed the consent form that included this number and expiration
date to the interview participants, followed by an invitation letter to participate in the
study (see Appendix A). Additionally, I kept the data maintained from the interview in a
safe place for five years to protect the rights of participants.
Data Collection Instruments
The definition of data collection is a series of interrelated activities designed to
gather information to answer emerging research questions (Lewis, 2015). I was the
primary instrument for collecting data in this research. In this qualitative single-case
study, I used the semistructural interview as the data collection method. The interview is
one of the most important sources of case study evidence (Yin, 2018). I used a watch,
voice recorder, notepad, and pens for recording the information from the interview with
each participant. According to Yin (2018) researchers who use an audio recording of the
interview will achieve a more accurate understanding of the information provided than
when the researcher is taking his interview notes by himself. In using the semi structured
interview approach, the interviewer remains free to expand a conversation within a
particular subject area and to word questions spontaneously while keeping a focus on that
area (Robbins, Mulligan, & Keenan, 2015).
I used member checking to ensure the accuracy of my interpretation. According to
FitzPatrick (2019) researchers who use member checking reduce the possibility of
misinterpreting the meaning of what participants say and do and the perspective they
have on what is going on. Also, according to FitzPatrick (2019) researchers who use
member checking can identify any potential biases and misunderstandings of what they
observed during the interview. Lastly, member checking also involves giving data and
interpretations to the participants so they can confirm credibility (FitzPatrick, 2019). As
part of the member checking, I provided the participants with a summary consisting of
two pages that describe my interpretations developed from the interview responses of the
participant.
Data Collection Technique
The data collection techniques that I used in the study included a semistructured
interview. The use of a semistructured interview allows researchers to use the questions
in the same way and systematic order, but also to have the freedom to diverge slightly
from the script (McIntosh & Morse, 2015). This freedom allowed the interviewee to be
open and better share their experience rather than being pressured to reply to specific
questions.
I optimized the interview time so that it would fit the interviewee. According to
Yin (2015) to increase the likelihood of participation, researchers should provide each
participant with a variety of options concerning the meeting date and time. I made sure to
note the date the interview took place, the location or tool, and any other information that
might be useful for the analysis of the interview response.
To gain the required explanations and insights into the information needed from
the interviewer, it is essential that the researchers will conduct the interview process
professionally and effectively (Yin, 2018). Face to face interaction can allow researchers
to create greater rapport and get the ability to note non-verbal signals of the interviewer.
One of the activities that the researcher can do during an interview is to acknowledge,
repeat and empower the feedback that the interviewer is providing to allow more
confidence in the interview process and a more open environment.
I transcribed all interviews and created a summary that described my
interpretations developed from the interview responses of the participant. I provided this
summary to all participants for review. This review enabled the participants to read and
correct any errors and improve the validity and reliability of the study.
Data Organization Technique
Organizing and securing data are important steps in qualitative methodology, and
this is why I used a database. The main function of the database is to preserve the
collected data in a retrievable form (Yin, 2018). To keep the confidentiality of the
participants in the interview, I used an alphanumeric code beginning with the letter BL01
(for business leader), followed by a serial number for each participant. The alphanumeric
numbering ranged from BL01 to BL08.
I maintained and stored the interview logs and transcripts from each participant in
an electronic folder using Microsoft office software such as Microsoft excel spreadsheets
and Microsoft word to maintain confidentiality. I saved the data using both internet cloud
services and electronic devices. I stored the records and backup drive in a fireproof,
locked safe for five years. After the five years, I will destroy all data, backup drive, and
erase the Internet cloud-based data.
Data Analysis
I performed data analysis using the data that I collected from the semistructured
interview. The analysis of case study evidence is one of the least developed aspects of
doing case studies (Yin, 2018). According to Yin (2018), the researcher is encouraged to
collect information from multiple sources that can validate the same findings, and by
using this data triangulation, the researcher can strengthen the validity of the case study.
During this study, I collected information from the following sources: the information
provided during the interview, company financial data such as corporate annual reports,
and documentation that the participants allowed me to use, such as relevant procedures
that can support some of their feedback. Also, as part of the interview, I generated
handwritten notes in parallel to the audio recording of the interviews. I performed
crossreference between the data that I collected from the interview with the documents
that I collected from participants and the handwritten notes to determine if there were any
common themes.
According to Navidi, Hassanzadeh, and Zolghadr (2017) researchers use a
thematic analysis for identifying, analyzing, and reporting patterns (themes) within the
data that they collected. Also, the thematic analysis method is a process used for
analyzing textual data that researchers collected as part of the interview process or the
documentation that he collected, which turns the distributed and diverse data into rich,
detailed, and complex data (Navidi et al., 2017).
Upon completion of the interview with the participants, I transcribed the
interview. Also, I created a summary that described my interpretations developed from
the interview responses, and I sent this to each participant for review and comments. I
conducted member checking with each participant to review my interpretation and to
confirm it is accurate. I used a Microsoft Word document, Microsoft Excel, and NVivo
software to organize the data. Qualitative coding software, NVivo, is a software that aids
with the organization and analysis of unstructured data (Richardson, Earnhardt, &
Marion, 2015). I plan to share with the participants the research results once I complete
the study.
Reliability and Validity Reliability
As part of the qualitative research, it is essential that the researcher will verify that
the quality of the study and the data that he used is accurate. The quality of the research
needs to be rigorous by using credibility, dependability, confirmability, and
transferability (Houghton, Casey, Shaw, & Murphy, 2013). Reliability requires that the
researcher will obtain the same study results if the researcher would replicate the study
(Bengtsson, 2016). Reliability relates to the consistency of a measure, and the researcher
can achieve an estimate of reliability through different measures (Heale & Twycross,
2015). According to Heale and Twycross (2015), the following three attributes of
reliability: homogeneity (internal consistency), Stability, and Equivalency. Reliability is
how to enhance dependability in research (Bengtsson, 2016). Dependability refers to
stability, that is, the extent to which data change over time and the alterations made in the
researcher׳s decisions during the analyzing procedure (Bengtsson, 2016).
The way that I ensured that my study meets the reliability definition is by
applying consistency in data collection, organization, and analysis methods throughout
the research. For each interview, I followed the interview protocol, and I transcribed the
interviews. Next, I created a summary that described my interpretations developed from
the interview responses, and I sent this to each participant for review. Finally, I conducted
member-checking data with the participants to enhance the dependability of results.
Validity
Researchers must demonstrate in one way or another that their research results are
valid (Lub, 2015). According to Lub (2015) since the researchers talk to people and
observe them up close, they need to have tact and sensitivity to capture it accurately.
Researchers use credibility, transferability, and confirmability to ensure the validity of the
research study. To improve the credibility of data analysis, I used member checking
(Varpio, Ajjawi, Monrouxe, O’Brien, & Rees, 2017). According to Varpio et al. (2017),
member checking involves the researcher presenting data transcripts or data
interpretations to all or some participants for comment. I transcribed the interview notes,
and as part of the member checking, I provided them to the participants to review and
provide comments. According to Hadi and Closs (2016) to improve transferability,
researchers need to use detailed and thick descriptions. In using this transferable
description researchers can give sufficient details about settings, inclusion or exclusion
criteria, sample characteristics, and data collection and analysis methods, so that the
research reader can evaluate the extent to which the conclusions made by the authors are
transferable to other settings, situations, and populations (Hadi & Closs, 2016). I used a
transferable description to enable this process and allow research readers to understand it
even without participating in it. Researchers can achieve study confirmability when they
base their findings on the analysis of the data that they collected in their study (Yilmaz,
2013). Also, researchers can examine if they achieve study confirmability via an auditing
process. During the auditing process, the auditor confirms that the study findings are
grounded in the data and inferences based on data that are logical and have clarity, high
utility, or explanatory power (Yilmaz, 2013).
The researcher can reach data saturation when no new information or themes
appeared, and the data become repetitive (Fusch & Ness, 2015). In addition to data
saturation, the strength of the researcher to construct validity by using multiple sources of
information is essential to achieve the validity of the research (Yin, 2018).
Transition and Summary
In section 2, I represented the purpose statement and discussed the role of the
researcher, the participants in the interview process, and a review of the research method
and design. Additionally, I described the population and sampling, the ethical research,
the data collection instruments and techniques, the data organization techniques, and data
analysis processes. I ended this section with an explanation of the measures for ensuring
the reliability and validity of the research.
Section 3: Application to Professional Practice and Implications for Change
Introduction
The purpose of this single qualitative case study was to identify and explore
strategies used by business leaders to conduct successful M&A processes. I interviewed
eight presidents from a global healthcare company who had successful experience with
conducting M&As. I used semistructured interviews and asked the participants to answer
seven questions. I also collected financial data and documentation that the participants
allowed me to use, such as relevant procedures that supported some of their feedback. I
audio recorded the interviews and took notes during the interviews, which I later
transcribed. I created a summary of the interview responses and submitted these to
participants for member checking. I used Microsoft Word and Microsoft Excel to capture
participants’ responses, to identify common responses, and to arrange them in groups of
themes.
My findings included six primary themes that business leaders used to conduct
successful M&A processes: (a) leadership focus, (b) value creation, (c) integration
strategy, (d) the review process, (e) relationship development, and (f) organizational
governance. I submitted the transcribed data into NVivo, an automated data analysis
software (Richardson et al., 2015), to improve the validity of the study. The main themes
were consistent with the conceptual framework, effectuation theory (Sarasvathy, 2001),
and the literature review.
Presentation of the Findings
The research question in this study was, What strategies do business leaders use to
conduct successful M&A processes? After I received IRB approval, I contacted the
organization’s leader to request permission to interview the identified participants who
were acting as the company’’ presidents. Once I received the organization leader’s
approval, I contacted the eight company presidents and sent them the invitation letter (see
Appendix A), consent form, and interview questions. I also requested a date and time for
conducting a face-to-face interview.
I met with the company presidents and followed the interview protocol as
mentioned in Appendix B. In the interviews, I asked the same seven questions and
observed that by the sixth and seventh interviews, participants answered the questions
with a similar reply. I concluded that I had reached data saturation as the eighth interview
did not include any new information. In addition to the interviews, I collected and
reviewed the company’s financial data and company documentation that the participants
allowed me to use; the documentation supported some of their answers. I triangulated
those data sources to enhance the reliability and validity of the research findings. I
applied consistency in the data collection, organization, and analysis methods throughout
the research.
I transcribed all interviews and created a summary that described my
interpretations developed from the interview responses. I sent these via e-mail to each
participant for member-checking to enhance the dependability of results. I received
feedback from all participants, and the majority of revisions that I did were related to
grammar and correcting specific company terms that I had used incorrectly. I took
handwritten notes during each interview to document the participants’ replies and some
of their impressions. I collected the company’s financial data and company
documentation that the participants provided and used them as part of the process to
identify themes.
Upon receiving feedback from participants and confirmation that they agreed with
my interpretations, I manually entered the data into Microsoft Word and Microsoft Excel
and started analysis. The data that I entered included the participants’ replies that I took
from the transcripts, the company’s financial data, and company documentation. I
assessed and coded the key themes from all sources by looking into the similarity of
words, concepts, and occurrences. I entered the transcribed data into NVivo and verified
that the frequency of themes that I analyzed manually was the same as the frequency of
the theme that I got using the NVivo software.
Table 1 represents the combined identified themes by the number of occurrences
from highest to lowest. Based on the analysis, I identified six primary themes that
business leaders used to conduct successful M&A processes: (a) leadership focus, (b)
value creation, (c) integration strategy, (d) the review process, (e) relationship
development, and (f) organizational governance. The other themes had fewer occurrences
but had some connections with the six primary themes, so I decided to combine relevant
themes during the discussion of the primary six themes. The primary themes aligned with
the literature review and the conceptual framework. A few of the themes, such as the
review process and the organizational governance, which I did not find as part of the
literature search, may aid in improving the M&A process outcomes.
Table 1
Occurrences of Themes
Themes N
Leadership focus 65
Value creation 34
Integration strategy 31
Review process 31
Developing relationship 28
Organizational governance 23
Innovation and knowledge transfer 7
Culture 5
Communication 4
Note: N = occurrences found through the manual and the NVivo analysis.
Leadership Focus
The majority of business leaders are actively engaged with M&A activity to
pursue fast business growth (Sinclair & Keller, 2017). Leadership focus refers to the
capability of an organization’s leaders to articulate a defined roadmap and motivate
others to achieve the desired goals. All participants mentioned the contribution of
leadership focus on the success of M&A. The count of leadership focus occurrences in
the participants’ replies was the highest. The participants referred to leadership focus and
included the following activities and processes that they found to be related: active
participation; strong commitment; and enhanced collaboration, trust, ownership.
Participant BL05 expressed the importance of leadership focus to providing a clear
business strategy and focus on the right company targets. According to Participant BL05,
the alignment of the M&A strategy with the overall business strategy will enable the
commitment of the supporting groups in the organization and better clarity of the
strategy. The outcome of this leadership direction was the definition of priorities to the
organization, improved speed of decision-making, and the continuation of the M&A
model focus. According to BL05,
A key obstacle for us is the speed of decision making within our company
corporation, and it slows us down. This is why it is important to have aligned and
clear strategy so that when you ask for approval to pursue a deal, the corporation
can easily sign off as it fits the aligned strategy.
BL02 shared another aspect of leadership focus in terms of enabling effective working
relationships that enlarge the functions involved in the M&A, internally and externally.
According to BL02, early involvement created better engagement, improved awareness,
and accountability. In having engaged leadership, BL02 felt that the alignment in the
team was better and drove to successful execution. According to BL02, “Leadership
engagement and oversight was critical to making sure that all the team member were
aligned and on the same page to work collaboratively and through issues.” Other
participants shared similar perspectives on the leadership focus contribution to team
commitment, transparency, alignment, and trust. According to BL01,
Our company has an internal process for obtaining alignment in approvals. Our
company structure is such that we are expected to be quite clear and confident about
strategy before we would even put a non-binding offer on a target company. The ability
of leadership to be clear and confident in strategy was highlighted as an enabler to drive
M&A deal success.
In the literature review, I discussed the role of leadership and its influence on
M&A. According to Daniliuc et al. (2014) leadership focus had a critical role and effect
on the performance and financial results of the post-acquisition. As mentioned by the
participants, leadership engagement and oversight helped in improving the awareness and
accountability and led to better outcomes of M&A. In the study of Rodríguez-Sánchez,
Ortiz-de-Urbina-Criado, and Mora-Valentín (2019) the authors identified the importance
of leadership to the success of M&A by facilitating, gaining trust, and developing of their
employees. Lastly, Bashan and Armon (2019) also mentioned in their study the
importance of leadership as a driver to develop strategies for continued improvement.
The participants highlighted the importance of having alignment and clear strategy from
leadership to drive successful outcomes of M&A.
The leadership focus theme was aligned with the pilot in the plane principle that is
part of the effectuation theory. As part of the pilot in the plane principle, the effectual
entrepreneurs do not see history running on autopilot, but rather consider themselves one
of many who copilot the course of history (Sarasvathy et al., 2014). As mentioned by the
participants, the leadership focus was a key driver to get the team involvement,
accountability, trust, and commitment that was needed to succeed in executing the M&A.
I found alignment between the leadership focus theme, my literature review and
conceptual framework, effectuation theory. Based on the occurrences mentioned by all
participants, I consider the leadership focus as a driver that could lead to successful
M&A.
Value Creation
The participants described the value creation theme as a key strategy that they
used in the process of M&A. Business leaders use the M&A process to accelerate growth,
to expand on valuable capabilities, to access assets that are costly to imitate, and to
reduce competition (Brueller et al., 2018). The expected outcome of M&A should be
reflected in creating value for the organization. According to participant BL04, they
planned the M&A value creation in terms of what is needed for the company to enable
growth, what are the market's needs, how to integrate this product of the new company
into the existing company’s pipeline, and the connection to the overall strategy of the
company. According to BL04,
We look at what we need to enable the growth of our company and growth in the
market that we are doing business. Also, we assess where are the markets that we
want to be going forward and identifying assets that would essentially enable us
to be opening doors to additional markets and segments that we consider
important for us to be in the future.
The participants linked the value creation to the financial aspects such as enabler to the
company's long-range financial planning strategic direction, improved revenue, and cost
synergies and generating value to the acquired company. According to BL07, The
success or failure of M&A is really first measured by the numbers. We start by looking
at what is the value creation. How did we achieve that value creation, and mainly we
tend to go after two types of value creation - revenue synergies or cost synergies?
Participant BL06 also added that they reflected the value creation in terms of strategic fit
for where they planned to position the organization in the market. Additionally, they
assessed that the value creation is compatible with the company's long-range financial
planning strategic direction. The value creation theme includes the assessment of
synergies that can bring value to the acquired company. According to BL08, The M&A
process starts with an asset evaluation and a market review. We are sitting in focus
groups with functions from finance, legal, operations, and marketing. In these focus
groups, we are focusing on three areas to assess specific synergies – access to customer,
operations efficiency, and innovation.
Participant BL08 mentioned that “the assessment of synergies allowed the M&A team to
focus on the current capabilities of the potential acquired company and check if those
capabilities fit the company's long term strategic goals.”
I assessed the value creation topic as part of the literature review. According to
Gomes et al. (2013), M&As are essential for companies to improve their strategies,
financial outcomes, and social terms. Olcay et al. (2019) linked the M&A expected
outcomes with better innovation and better financial performance. As mentioned by
participants, value creation was a factor that their company focused on assessing the
applicability of M&A deal in terms of fitting to their company long terms strategic goals.
The value creation topic that I covered in the literature review, along with the
participant's response, showed the importance of the value creation element to the
successful transaction of an M&A and the evaluation of the success of it.
Integration Strategy
The evaluation of the M&A target, together with the potential value creation, such
as economic growth or improved innovation for the acquiring company, led to the
progress and completion of the M&A process. The next phase of the M&A transaction is
to plan the integration process of the two companies. When referring to the integration
process, the meaning is how to combine two separate companies that have different
cultures, pace, processes, and other differences to act jointly in a defined time frame. The
participants highlighted the importance of integration planning and execution as a key
contributor to the overall M&A success. According to BL08, the integration execution
has a bigger influence on the success of M&A than the strategies developed before the
M&A completion. Similar to BL08, other participants agreed on the importance of the
integration strategy as an enabler step to allow the ability to scale the two companies
faster, effective, and allow prompt product launch. BL01 highlighted the importance of
the timing and the need to find the right balance of how much to integrate to optimize the
success of the integration process. According to BL01,
There is the very delicate balance between how much you integrate a startup. If
you over integrate, the following two things may happen: one you'll stifle
innovation and can bring to entrepreneurial driven individuals who will leave the
company as a result of a long process and multiple approval steps. On the flip
side, if you don't integrate fast enough, you're exposed to quality issues, supply
chain risk. A number of things that can create much bigger problems for the
business but also for our company reputation and credibility. So it's finding the
right balance of how much to integrate to optimize the success. The participants
also connected the pace of integration to the actual company performance as they
stated that the desire is not to see a decline in the performance and financial
results of your existing business while you're trying to get the newly acquired
business to grow. BL07 mentioned the importance of having good infrastructure
for executing the integration process with internal and external expertise.
Additionally, BL07 mentioned the importance of getting the level of attention
they need, even on top of the existing business priorities. BL05 highlighted the
importance of alignment and understanding of the integration strategy to enable
quick and fast decision making. BL05 added the importance of having leadership
involvement in this phase of developing an integration strategy to assure that the
team members understand the overall company strategy so that they can execute
this strategy accordingly.
As part of the literature review, I covered the integration strategy and the
importance of the creation of an integration strategy to M&A success (Gomes et al.,
2013). The integration phase can be found in the literature also under the term of
postacquisition and included multiple references to measurements such as performance
and financial results that assess the outcome of this phase. Multiple literature resources
connect the post-acquisition performance with factors that may influence it, such as
cultural differences and leadership (Rao-Nicholson et al., 2016; Rottig et al., 2017). There
was a link between the integration performance, integration strategies, and the
management control systems in terms of influencing the overall success of the integration
process (Razi & Garrick, 2019). The participant's comments on the connection between
the integration strategy, the value creation, and the leadership focus were aligned with the
literature review.
The integration strategy topic that I covered in the literature review, along with
the participant's response, showed the importance of planning the integration process and
proper execution of it on the overall success of the M&A process.
Review Process
The review process is related to the process that the acquired company core team
is performing before they decide whether to progress with the acquisition or not.
Participants referred to this process as due diligence. The participants discussed the
importance of making the right decisions on which targets to acquire and eventually on
the selected target. According to BL01,
We are focusing our initial efforts on making the right decisions on the targets,
which targets to acquire, and what value they can create. For that purpose, we are
engaging the appropriate subject matter experts, both internal and external. We
are often engaging customers and key opinion leaders as part of our acquisition
assessment and due diligence.
Other participants also highlighted “the importance of spending the needed time on the
due diligence process and emphasized the need that this process will be executed in a
detailed manner and by an experienced cross-functional team.” According to BL03,
There is key importance in doing the due diligence process at the appropriate time and
with the right process and team. The due diligence should cover, among
others, the manufacturing capabilities, quality systems, supplier relationships, and
regulation requirements.
BL04 mentioned the importance of sitting together as a team to understand the deal
model, expected outcomes, and to focus on the areas that the due diligence process
should cover. BL06 mentioned the need to bring the cross-functional group together at a
similar time to properly evaluate the target company. Participant BL08 shared the need to
have early planning and to estimate the future state of the target company to enable the
review of it during the due diligence. According to BL08, how early you start to engage
the broader organization is a key learning. It is better to early plan how we intend to
manage the asset and review it ahead of time during the due diligence process.
BL07 also reviewed the need to perform detailed checking before acquiring a target and
added that as part of the review process, the company also review the learning of past due
diligence activities and look to get better in this process.
One of the principles in the effectuation theory is a bird in the hand. According to
Sarasvathy et al. (2014) this principle refers to the need for entrepreneurs to be actively
engaged in social interactions and identify the following three processes: identity (who I
am), knowledge (what I know), and networks (whom I know). The benefit that
entrepreneurs can get from this principle is in having a deeper understanding and insights
on the M&A deal by using all the knowledge and experience that they have from past
deals and partner with people who they know that can support them with this
investigation activity.
During the literature review, I did not discuss the due diligence process that is the
initial phase of the M&A. Based on the participant's feedback, I searched this process to
assess the impact of it on the M&A outcomes. As part of the review process, acquired
companies conduct the due diligence process to the target company to make an informed
business decision on whether to proceed with the acquisition (Patel, 2018). Researchers
discussed the importance of the due diligence process as part of the common elements
that make up every M&A deal (Bhagwan et al., 2018). Galpin (2019) discussed the
importance of conducting the due diligence process to assess the cultural aspect before
and after the acquisition as a tool that can improve the outcome of the M&A process.
Patel (2018) also discussed the due diligence process and scope that included financial,
legal, cultural, and other focus areas.
As expressed by the participants, the effectuation theory, and the literature
sources, there is a need to conduct the review process properly and effectively to cover all
the company aspects to enable success in the M&A process.
Relationship Development
Participants expressed the relationship development theme as a process that
included the need to get closer to the target company, to gain trust, and to follow a
stepwise approach. The ability to create a relationship in the M&A environment between
two separate companies is difficult, and by collaboration and being open, the participants
mentioned that it is possible. According to participant BL04,
you're going to smile with the term that I will be using, but you need to date
before you get married. When you have a chance to get to know the organization
before you acquire and fully integrate, it is definitely a plus.
Additionally, BL04 mentioned that to maintain the relationship between the target and the
acquired company, it is recommended to keep the core leadership and talents of the
company. Also, BL04 recommended planning the integration pace together with the
target company because sometimes it is better to adopt a stepwise approach to allow the
continuation of the company’s innovation. BL06 mentioned the potentially disruptive
nature that a corporate and global company could cause to a startup company. He
recommend an open dialogue between the two companies and being honest, transparent,
don't waste the time of a small startup company. According to BL04, those steps helped
in creating trust and cooperation. According to BL06,
I developed a direct relationship with the target company CEO. The creation of
this monthly meeting series help to assure the alignments between the two
companies leaders and to get the support from top leadership and cascade it to the
rest of the organization. This alignment helped with improving the collaboration
and accountability and helped to resolve a lot of issues.
The action of creating a partnership between the two organizations helped to align the
business needs and improve collaboration and accountability. Additionally, the
involvement of senior leadership helped by driving the right resources to support
activities and kept the M&A project in the focus of reviewers.
The effectuation theory has a principle of the crazy quilt that according to
Sarasvathy et al. (2014) entrepreneurs drive partnerships as the central method to expand
resources. According to this principle, entrepreneurs should rapidly engage in
conversations with a variety of people who they already know or come into contact with
as with some they will end up making actual commitments to the new venture
(Sarasvathy et al., 2014).
Similar to the effectuation theory, I found in the literature review sources that
support the importance of relationship creation to the success of the M&A process (Fine
et al., 2016). Also, Ahmed (2019) suggested the importance of working across
interdisciplinary groups will ensure a high level of trust, reduce stress, strengthening
relationships, and fostering of ownership. In the study of Rodríguez-Sánchez et al. (2019)
the authors presented the importance of having a strong leadership because of its direct
and informal relationship with the lower-ranking personnel to soften the initial rejection
and manage the transition stage.
The relationship development theme was common between the participant's
responses, the literature review, and the conceptual framework as a key contributor to
establishing a partnership, working relationship, and transparency that enabled the
success of the M&A process. Organizational Governance
All the participants mentioned the organizational governance process as a step
that is part of the routine company processes that occurred in every transaction of M&A.
The participants mentioned the periodical review cycle that each M&A deal had once the
acquisition executed. The participants mentioned the metrics that they held during those
reviews and highlighted the comparison of the metrics with the deal model. BL03
mentioned that the frequency of the reviews was monthly, and that participation of
leadership assured accountability of the team members. According to BL05, We do a
review within the management board along with the business development team, and we
check how we are doing in the M&A area. Also, there are deal retrospective reviews of
how effective we are in our strategy. The participants mentioned a structured process of
periodical review and continual learning in the areas that the company did not meet the
deal model and what the company leadership needed to execute to improve this.
Additionally, BL01 mentioned that as part of the review process, it enabled the approval
and alignment of leadership with elements of the deal and the needed next steps to
address it.
The effectual theory principle of lemonade fitted to this organizational governance
theme. According to Sarasvathy et al. (2014) since entrepreneurs often operate in
conditions of enhanced uncertainty, they may benefit from embracing surprises rather
than following a linear and goal-oriented process that is designed to avoid deviations
from the plan.
The combination of the participants comments and the effectual theory principle
of lemonade highlighted the importance of organizational governance. The governance
review process enhanced the ability to control and monitor the decision making of
entrepreneurs and enable the success of the M&A process.
Additional themes that participants mentioned that impact on the M&A strategies
were the following: Innovation and knowledge transfer, cultural (behavior of people in
the acquired company), and communication. The participants highlighted the importance
of having stable and high performing people and team members who worked on the
M&A process. The ability to maintain this team supported the flawless integration
process and did not slow the innovation. The innovation and knowledge transfer theme is
an input to the integration strategy, and business leaders should assess it as part of
planning the integration process. The participants presented the cultural theme as one of
the differences between the two companies. Participants mentioned that usually, the
acquired companies had a startup culture, unlike the corporate culture that they referred
to as slow and complex. The cultural theme that participants mentioned aligned with the
literature review, and I connected it with the leadership focus theme as business leaders
should address those cultural differences as part of their activities to enhance
collaboration. Lastly, the participants referred to communication as an important factor in
enabling clear message, transparency, and open communication. BL02 suggested that
constant communication and shared value with the target promoted to have a
collaborative and transparent environment. I connected the communication theme with
the review process theme and organizational governance as those themes included the
communication piece as part of the process.
The researchers who studied the M&A process and outcomes listed multiple
factors that contribute to the success of M&A. The six themes that emerged from the data
analysis are part of the factors that contribute to M&A outcomes. The themes that I
identified aligned with the conceptual framework, the effectuation theory principles
(Sarasvathy, 2001). The findings from the data analysis, the conceptual framework, and
the literature review may aid business leaders in developing the key strategies that are
helpful in conducting successful M&A.
Applications to Professional Practice
M&A is a key process that business leaders use to grow their business. Business
leaders who use M&A have the opportunity to develop new markets or to seek the
transfer of technology and innovation to keep pace with the globalization of business
(Bauer et al., 2016). The majority of M&As fail to deliver the expected value to the
acquirers (Du & Jaw, 2018). The findings of this study are valuable in providing an
indepth insight into the strategies that business leaders apply to perform successful M&A.
The strategies that the participants shared were aligned with the literature sources and
provided areas of focus to enable an improved M&A process.
The study findings include six themes that business leaders used to conduct
successful M&A processes: (a) leadership focus, (b) value creation, (c) integration
strategy, (d) the review process, (e) relationship development, and (f) organizational
governance. The combination of the participant's insights, the literature resources, and the
effectuation theory can guide business leaders to base their decision and develop their
M&A strategies. Business leaders who will follow the identified themes will be able to
create an effective strategy that will enable collaboration, trust, and transparency. Also, if
the business leaders focus their efforts on developing an integration strategy that will be
based on open communication with the acquired company along with a periodic review
process, they can improve the M&A outcomes. Following their experience the
participants suggested tools that they used to conduct successful M&A. The ability to use
those tools may bring to a better success rate of M&A that will support financial and
technological growth. The findings of this study may assist business leaders' needs as
they plan to conduct M&A to allow better planning and success.
Implications for Social Change
The implementation of successful M&As might lead to positive social changes for
the communities by improving the stability of the healthcare industry, that could result in
improved health outcomes, well-being, longevity, and the quality of individuals’ lives
who consume healthcare products. Additionally, improved profitability may lead to
increased incomes and job opportunities for members of the communities the healthcare
organizations serve that will result with a stable and robust industry.
Recommendations for Action
M&A is a key process that business leaders use to enable growth in their
companies. The majority of M&As fail to deliver the expected value to the acquirers (Du
& Jaw, 2018). The study findings offer new insights into strategies that business leaders
used to execute the M&A process successfully. Business leaders may reduce the failure
rates of M&A transactions by applying effective M&A strategies. The findings of this
study included six themes that business leaders used to conduct successful M&A
processes: (a) leadership focus, (b) value creation, (c) integration strategy, (d) the review
process, (e) relationship development, and (f) organizational governance. These six
themes were supported by the effectuation theory concepts and literature as strategies that
impact the M&A results. Business leaders who will use the six suggested themes can
improve the success rates of M&A transactions.
The results of this study may bring to an improved rate of M&A transactions that
may benefit the healthcare industry and the creation of more job opportunities. Also,
successful M&A transactions may accelerate new technologies through innovation and
the introduction of new products. Other business leaders outside the healthcare industry
who are seeking to implement successful M&A process improvement strategies may also
find value in these results as the strategies are general and could apply cross-industry.
I intend to share the findings of this study with the eight companies’ presidents
who participated in the study as well as publish this study in Proquest. I plan to
communicate the findings of this study through various forums such as the American
Society of Quality (ASQ) and other business-related conferences. Also, I will
communicate the findings to scholarly journals and relevant training seminars.
Recommendations for Further Research
The purpose of this single qualitative case study was to identify and explore
business leaders’ strategies to conduct successful M&A processes. Applying
methodological triangulation and data analysis, I identified six themes that business
leaders used to conduct successful M&A processes: (a) leadership focus, (b) value
creation, (c) integration strategy, (d) the review process, (e) relationship development,
and (f) organizational governance.
The study had two limitations, the first being relying on a small sample of
business leaders from a global healthcare company that has been successful in executing
M&As for their knowledge, lessons learned, and experience. Further research inquiries
explore similar studies with a larger sample of business leaders. The second was the
potential unavailability of the interview participants as they are considered senior
leadership in the company, and their time is limited. While this concern proved to be not
applicable and all participants were available to participate, other researchers could adopt
a larger sample size and extend the research method to multiple case studies to gain more
inputs from other organizations.
Reflections
I started the DBA program with a lot of hesitation and fear of the unknown. I was
not sure if I will be able to combine the study with my work, family, and community.
Additionally, I had a gap of several years without attending a learning program, and I was
concerned with my ability to return to the school environment. I think that the DBA
program proved to be successful and one of a kind journey. I feel that I gained so much
learning and got the right guidance and confidence during the process of being an
independent scholar. The DBA program and Walden University offered an enriching
program, resources, and services that allowed me to gain information and knowledge.
The intense pace of the program was challenging but still allowed me to stretch my limits
and use the support of my family and colleagues to meet all the needed requirements. I
was privileged to meet wonderful and supportive faculty members during the online
discussions and in the face to face residencies.
When I explored the research topic, I was happy to use many of the tools that I
reviewed in the Walden University website and practiced during the weekly forum
discussions. When I conducted the interviews, I made sure that I used a place that was
acceptable by participants to allow open, honest, and unbiased discussion. I feel that the
IRB process helped me a lot to conduct the interview process per the requirements.
Before starting this study, I had some information on M&A process. I knew about the
high failure rate of M&A, but I did not know what strategies used to execute the M&A
process. I was impressed and surprised by the participants' responses that enabled me to
learn how they managed this process in their company. I was also pleased to analyze the
results of my interviews and to identify themes that the participants used to conduct
M&A. I enjoyed connecting the findings with the literature and effectuation theory to be
able to provide examples that business leaders may use to improve their M&A process.
I feel that I got the guidance and tools from this DBA program to allow me to
continue exploring similar business topics and to help business leaders to improve their
companies performance. Also, this study exposed me to strategies and practices that I can
use to improve my workplace and my community.
Conclusion
The study results offered key elements that define successful, effective M&A
strategies that business leaders could deploy to increase the success rate of M&A in their
organization. Those key elements were (a) leadership focus, (b) value creation, (c)
integration strategy, (d) the review process, (e) relationship development, and (f)
organizational governance. I found that there is an alignment of the themes that I
identified with current literature and the conceptual framework of effectuation theory.
Business leaders that will apply the findings of this study may improve the outcome of
the M&A in their companies.
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