Running head: CRIBMASTER DIGITAL SOLUTION FOR JET2 AIRLINES 1
CribMaster Inventory Management Digital Solution for Jet2 Airlines, UK
CIS 311 – Business Project Management
ASU-Tempe Campus
November 10, 2019
CRIBMASTER DIGITAL SOLUTION FOR JET2 AIRLINES 2
CribMaster Inventory Management Digital Solution for Jet2 Airlines, UK
Introduction
The inventory management is an important endeavor in any airlines company across the
world. Every successful airline must have excellent inventory management since it is a core
organizational system that ensures that there is a smooth operation across the airline’s range of
activities. According to Parker and Ahtamad (2019) inventory management has been one of the
complex areas in the airline's departments because it is a demanding and complex task involving
checking and rechecking of stock. What also makes it a complex job is because there is no point
where the management says that the job has been done and all is over. The inventory
management is a recurring activity that needs the management’s attention every time. When one
thinks the job is done, changes become necessary all over sudden. This is coupled with the
imperative need for the successful running of the airline’s business to serve the main purposes
which are efficiency and cost management. The emergence of new technology especially the
digital technology has been one of the most instrumental inventions aiding the inventory
management tasks in the airline industry. One of the digital technologies that can revolutionize
inventory management is the use of the CribMaster inventory management system. This is a
software that manages inventories using barcoding and the RFID in tying reliable and fast tool
crib into a fast and powerful system in the inventory control. One of the best airlines in the
United Kingdom that could benefit from this type of digital technology is the Jet2 as budget
carrier airline. It can use it to make inventory control efficient and less costly.
The decision of Jet2 Airlines to utilize CribMaster may lead to easier fulfillment of safety
regulations in the field of flight, which, safety systems are in fact very close to the accuracy of
inventory systems. Good inventory management, therefore, is the process that guarantees the
CRIBMASTER DIGITAL SOLUTION FOR JET2 AIRLINES 3
presence of all tools, equipment, and spare parts, hence the risk of maintenance errors caused by
items that are misplaced or untracked is minimized. Rowley (2017) puts it, that tool control is not
only about efficiency but also about the prevention of the occurrence of potential hazards that are
likely to threaten flight safety. The adoption of barcoding and RFID technology via CribMaster
can make it possible for maintenance staff at Jet2 to follow each tool's life cycle, hence the
lowest probability of hard to find maintenance schedules or part replacements. Moreover, this
system provides instant stocks data, a situation which prevents vital components from being in
short supply at the time of need (Hadžialić, 2014). The automation of data collection also frees
users from manual record-keeping, which is usually susceptible to errors and inconsistencies. By
implementing this system, Jet2 would be achieving the dual objective of lowering the probability
of operational risks and meeting regulatory standards, which would enhance its position and
prestige in the air transport industry (Rowley, 2017).
What's more, it is quite plausible for CribMaster to steer the sustainable and cost-efficient
strategies at Jet2, which could be a lifeline to a low-cost airline that is operating in the cut-throat
market of budget airlines. This digitally-enabled solution is said to be quite efficient in
minimizing waste by lessening the overstocking through the accurate identification of unused or
obsolete items, thus cutting off unnecessary expenditure (Rowley, 2017). Such a streamlined
model of inventory can be even be used for green initiatives in the aviation sector, as the use of
consumables in inventories that are optimized, thereby mitigating the release of carbon footprints
due to excessive production and disposal of spare parts. What's more, predictive analytics that
can be found in CribMaster can enable Jet2 to be able to project demand a lot more accurately,
which would consequently mean that the airline could organize the procurement in a such a way
as to be economically viable and at the same time make the supply chain run smoothly
CRIBMASTER DIGITAL SOLUTION FOR JET2 AIRLINES 4
(Hadžialić, 2014). In a scenario where an airline is pitted against both low-cost and full-service
competitors, such visionary stock-taking could turn out to be the company's strategic winning
token by thus allowing the resources to be used for projects of customers' service and operational
development (Rowley, 2017). Therefore, the instrument is not only a machine of high-
performance but also a vehicle that transports Jet2's enterprise into the realm of sustainable and
competitive aviation that meets international standards.
Short information about Jet2 Airlines
The Jet2 airlines have beaten other giant airlines in the United Kingdom such as British
Airways and others that ranked the best in recent years. The airlines are based in Leeds and what
made it the best in the region is that it is considered the top-low cost airline that is affordable for
all members of the society. The airlines won the second annual TripAdvisor Travelers Choice
Award. However, this does not mean that the company is not experiencing the inventory
management problems that most major airlines such as Virgin Atlantic are experiencing (Budd,
Warren & Bell, 2019). Therefore, technology is meant to ensure that this task is made easier to
manage and run. As at now, the airlines have not started using the CribMaster Inventory
management tools which could be more useful in the automation of the inventory management
process.
Jet2 Airlines is known for its low-cost, high-satisfaction customer model that it
successfully maintains. The reason such a feat is accomplished is that Jet2 focuses on operational
efficiency, trains the highest number of people per seat with a high load factor, and usually, the
aircraft are turned around between flights rather quickly. Mills (2016) comments that this
concept has been a determining factor for Jet2 in its rivalry with the large airlines such as British
Airways, especially in the area of leisure trips where the price is the most important factor.
CRIBMASTER DIGITAL SOLUTION FOR JET2 AIRLINES 5
Cuervo and Hoang (2018) also state that Jet2 power over the leisure market with targeted travel
strategies is one of the major strengths of their market position in Europe. Klophaus, Conrady,
and Fichert (2012) says they go on to mention that the company also provides services that are
more attractive to customers such as vacation packages, which put them a step above the rest of
the budget airlines, as well as being a source of income for them. On the other hand, the lack of
automated inventory management systems such as CribMaster is causing the company
operational holes. For instance, manual processes may lead to higher costs and longer downtimes
if parts are lost or not accounted for thus, reducing Jet2's efficiency. Klophaus, Conrady, and
Fichert (2012) maintain the point that low-cost carriers are compelled by the necessity to be
innovative at all times if they want to be profitable, which means the deployment of digital
inventory tools is a very vital move to support Jet2's long-term presence in the sector.
One of the competitive advantages which Jet2 holds over other airlines is the fact that the
intra-European network that the airline operates has been keeping such a significant trend
upwards in the last 10 years. The company flew the Brits to all of the hottest sun&music
locations in Spain, Greece, and Eastern Europe, basically, pushed the demand of the trend of the
budget holidaymakers and completely caught that idea with its product. Dobruszkes (2013)
explains that the low-cost carriers' geography is a core aspect of their winning formula, and Jet2
is getting the most out of it by concentrating on secondary airports, which not only are less
crowded but also have lower operational costs. Here, Maertens (2018) is also of the opinion that
by designing such a network, the airline company Jet2 manages to keep itself attractive to the
middle class, that is to say, families with an income level around the average, which actually are
the major part of its customer base. Jet2 not only avoids the high airport fees and long waiting
times of large airports but can also enjoy its great efficiency in turnarounds and generally in
CRIBMASTER DIGITAL SOLUTION FOR JET2 AIRLINES 6
operations. Though a complex-a-thon of daily flights and numerous bases are required for the
maintenance of the network. Visual aids such as CribMaster might be a booster by facilitating
part standardization and thus providing the necessary maintenance reliability in the new locations
Jet2 will begin flying from. Mills (2016) underlines that the existence of a strong inventory
system is a must to be in a position to quite easily avoid the occurrence of expensive delays
which can become even more problematic issues affecting interconnected routes. In this case,
Jet2 can strengthen its ability to jog the network expansion without causing so many problems by
implementing automated digital inventory solutions along with other network-related activities
which they do with high efficiency and at affordable rates.
Jet2’s operations have been shaped by another important factor that is CSR, the demand
for which has been increasing steadily within the airline sector. Coles, Fenclova, and Dinan
(2014) have stated that low-cost carriers face the challenge of reconciling the promise of their
affordability with the rising expectations of consumers and regulators for more environmentally
friendly, and sustainable practices. Jet2 has made progress in areas such as fuel efficiency and
fleet modernization, but it still falls short of some larger competitors who have better
sustainability disclosures. Alberto and Hoang (2018) point out that low-cost carriers are usually
taking the route of operational efficiency and neglecting the environmental accountability aspect
which leads to the customers noticing the difference. Jet2 could make a significant contribution
to the sustainability goals by utilizing resources efficiently, cutting back on the unnecessary
purchasing of materials that should have been used in the operations, and maximizing the usage
of the spare parts by bringing in highly efficient systems like CribMaster Moreover, production
and disposal cycles that are directly related to a part of the airline industry come with fewer
emissions. Dobruszkes (2013) states that sustainability aspects are getting more and more linked
CRIBMASTER DIGITAL SOLUTION FOR JET2 AIRLINES 7
to the winning combination, particularly among the younger and the eco-conscious travelers. As
a result, investing in technologies that support both sustainability and the supply chain aspect
could be a major driver of Jet2's CSR commitment, enabling it not only to meet the latest
international standards in aviation but also to become one of the most affordable and green
carriers.
Jet2’s future always depends, on how well they will adapt to the changing market trends
in European aviation, among which is the hybridization of low-cost business models. This is the
trend where budget airlines take over certain features of full-service carriers to make their offers
more attractive. Klophaus, Conrady, and Fichert (2012) highlight that this change already
influences all markets across Europe, with Jet2 moving into this direction by offering holiday
packages and ancillary services. Maertens (2018) points out that the selling of additional services
to customers is very instrumental in loosening the dependence on ticket sales as the main source
of revenue, thus making the company less vulnerable to fuel price shocks and demand
fluctuations. On the other hand, the company’s diversification increases the difficulty of
managing their operations, therefore, more solid infrastructure is needed to avoid inefficiencies.
Mills (2016) says that operational resilience is one of the major factors for sustaining growth
especially in a competitive and an uncertain environment. With its capability to provide real-time
inventory data, predictive analytics, and smooth supply chain processes, CribMaster could make
Jet2’s operations easier. Alberto and Hoang (2018) say that technologically, the adoption is not
just for the sake of efficiency only, but also to be always a step ahead of the rivals in a
competitive market. By embracing such systems, Jet2 might be able to gradually transform itself
into a hybrid carrier without sacrificing the fact that it is an affordable and reliable brand which,
in turn, can be further strengthened.
CRIBMASTER DIGITAL SOLUTION FOR JET2 AIRLINES 8
The usefulness of the CribMaster Inventory System
CribMaster inventory system software that manages inventories using barcoding and the
RFID in tying reliable and fast tool crib into a fast and powerful system in the inventory control.
The CribMaster inventory system software is a control tool useful in the provision of data that is
critical in the provision of inventory solutions in the tightly controlled environments in the airline
industry. It comes with a wide array of solutions that benefits companies in various ways
(CribMaster.com, 2019). The airline can benefit from it by associating this tool to its inventory
management usage of materials such as tools, MRO, spare parts among other important
inventory processes.
Besides that, the CribMaster inventory system adoption in the aviation sector can also
improve the safety and compliance part of the maintenance operations. Airlines are operating in
environments with very strict regulations, where it is mandatory to follow the maintenance
schedules and tool control standards in safety and efficiency perspectives. Rowley (2017) states
that improper tool tracking has been one of the causes that have recurred in aviation, as a result
of which the safety and operational risks have sometimes become very high. CribMaster through
the use of RFID and barcode technologies ensures that every tool is logged, tracked, and put
back in the right place in such a way as to free the airline staff from the worry of the FOD issue
which is one of the primary causes of aircraft failure (Smith et al., 2013). Owczarski (2018)
points out that automated dispensing systems are instrumental in minimizing errors that are
committed by people in the process of issuing the correct tools for the specific tasks while
restraining the access of the unauthorized. Apart from the practice of strengthening control and
the implementation of accountability measures, this is also a practice that greatly facilitates the
compliance with aviation regulations that require detailed maintenance records. CribMaster by
CRIBMASTER DIGITAL SOLUTION FOR JET2 AIRLINES 9
furnishing live data and providing the visibility of all the stock items makes it very easy for
airlines to give their level of compliance during audits, inspections, or even investigations
thereby lowering the possibilities of inconvenience in the form of penalties, fines, or stoppage of
operations. So, the system turns to be an indispensable safety assurance and regulatory adherence
tool apart from operational efficiency.
Not only can CribMaster improve compliance, but it can also dramatically enhance cost
management and operational efficiency for airlines. Stein (2013) states that the traditional
inventory process usually results in the situations of either overstocking or stockouts and in both
cases, the company will face unnecessary expenses and delays. CribMaster handles these issues
by giving predictive analytics as the means of matching inventory levels with the actual usage of
materials that not only cuts the surplus of product but also the ensures that the most necessary
tools and parts are available at all times (Sharma & Garg, 2016). Owczarski (2018) accentuates
that the only great advantage of automated systems is that they cut down on the waste and, also,
the time spent in the search for tools which, in turn, increases the productivity of the technicians
and, also, the time the aircraft can be out of use is shortened. Moreover, Rowley (2017) points
out that with the help of material tracking which can be the most accurate, expensive aviation
parts can be used in the most efficient manner and, furthermore, they can be replaced only when
absolutely necessary, thus lowering procurement costs. Such features have a huge importance in
the airline sector, where a delay related to maintenance, for instance, can rapidly be 'converted'
into the whole flight schedule, thus causing a distribution of disruptions, and a decrease in the
company's revenues, at the end of the line. CribMaster, through the combination of real-time
monitoring, efficient replenishment strategies, and advanced reporting features, gives the airlines
the possibility of cutting down their waste while at the same time they are still able to keep their
CRIBMASTER DIGITAL SOLUTION FOR JET2 AIRLINES 10
service reliability. Thus, the system is no longer recognized just as a support tool but also as a
driver of financial stability and of operational resilience in a profoundly competitive industry.
It is customizable
The other helpful way in which the system is helpful is that it provides customized
services. According to CribMaster.com (2019), the CribMaster inventory system does not only
serve the airlines industry alone. It is a system that could be applied in other industries because
of its customizability. The Jet2 Airlines could benefit from this digital system because beyond its
software and hardware solutions, it has an extended portfolio of diverse services that ensure that
the company gets the comprehensive and timely support it needs out of its inventory system.
CribMaster does not only provide the inventory services but it also customizes the system to
ensure that a company such as Jet2Arlines continues serving its customers in the unique ways
they want (CribMaster.com, 2019). It also provides aftersales services to the companies which
means that Jet2 airlines can get expertise advises, technology and industry-based knowledge on
how to use it. CribMaster services, therefore, could help this company to realize the efficiencies
in running its business.
A top benefits of CribMaster's customizability is its ability to be adjusted to the rapidly
changing needs of the airline industry. Jet2 Airlines, being a low-cost carrier, is a company that
is subject to the laws of the market of the airline industry, which is very competitive and in
which efficiency and flexibility play a major role as the key factors of the company's survival
(Maertens, 2018). Traditional inventory systems are often characterized by their dependence on
some kind of rigid settings while at the same time CribMaster is a standard that can be
personalized compliant with the airline's operational changes, itineraries, and route expansion
(Dobruszkes, 2013). To give a clear example, the software might be set up to involve predictive
CRIBMASTER DIGITAL SOLUTION FOR JET2 AIRLINES 11
analytics that would provide the necessary level of stock during the peak months, consequently
the number of parts and tools would be absolutely enough not to be wasted on spending. What's
more, these modular features also enable the seamless connection with other airline systems
thereby providing Jet2 with a dashboard that tracks the progress of different departments in real-
time. As the authors highlight in their research, low-cost carriers have to make the best use of
digital technologies to cut down on expenses while at the same time taking operational efficiency
that they have been able to achieve further by customer service (Coles, Fenclova, and Dinan,
2014). Through a custom system for Jet2, the company becomes more flexible in the way it
handles inventory operations, thus it can be adapted to changing regulations, market dynamics or
customer's habits and needs at the same time keeping both agility and resilience in a sector which
is unstable.
Decision making and strategic planning have also benefitted from the flexible features of
CribMaster, which are mainly its functions within airline companies. According to Stein (2013),
adaptable organizations with inventory systems may reconfigure reporting dashboards to display
the most pertinent data for managers and technicians. This means for Jet2 Airlines the ability to
customize the system's outputs to a particular set of data like cost-per-flight, tool utilization
efficiency, or the trend of part replacements depending on what is the priority of operations at
that time. Besides the control at this level which not only eliminates the inefficiencies but also
enhances the forecasting ability of the airline with accuracy (Sharma & Garg, 2016).
Furthermore, the notion of customization is not limited to software interfaces but it can also be
found in hardware options like automated dispensing machines or RFID-enabled lockers, which
are scalable depending on the size of an airline’s operations. As per Dobruszkes (2013), such
flexibility is very important in the low-cost carrier market where the operational strategies are
CRIBMASTER DIGITAL SOLUTION FOR JET2 AIRLINES 12
changed rapidly to cater for the passenger demand. A customizable inventory system for Jet2 is
thus what we call a technical solution only if it ceases to become a strategic asset that facilitates
resource management in congruence with the company's long-term growth objectives and at the
same time minimizes unnecessary risks and costs.
Automation capabilities
The biggest problem with inventory management is that over the years, it has been a fully
manual process that it is tiresome for the employees. Even though technology has improved the
inventory system sector, new digital solutions emerged to provide a solution to the problems.
The CribMaster inventory system is one of them. According to CribMaster.com (2019) this
inventory system could allow a company to replace its manual inventory system with its digital
capabilities, hence automating the system. As a result, the company completely replaces its
manual inventory systems that consume time. What this system does in the airline's industry is
that it replenishes the stock of various items such as the tools, spare parts and other equipment
that doing it manually consumes time (Fan, et al., 2015). This is a very important capability that
could allow Jet2 airlines to perform its activities with ease reducing delays and unnecessary
inconveniences to its customers.
CribMaster's automation not only reduces the time, and effort, spent on manual tracking
but also improves accuracy and reduced the risks of human error. In the airline industry, the
slightest errors in the management of spare parts or maintenance tools can lead to a chain of
severe consequences that affect the safety of the flight and its on-time departure (Stein, 2013).
The use of RFID and barcoding technologies allows CribMaster to record each transaction as it
occurs to eliminate discrepancies that may come from the stock in the store and the records kept
digitally (Sharma & Garg, 2016). For Jet2 Airlines, it is possible that mechanics will go through
CRIBMASTER DIGITAL SOLUTION FOR JET2 AIRLINES 13
that waste of time of searching for lost tools or that they will discover too late that parts they
need are no longer available. In addition, automated alerts will inform the managers when the
items are close to the minimum stock limit, so there is no risk of stockouts that will lead to flight
delays (Owczarski, 2018). Automation helps in meeting compliance requirements with
regulations by producing a reliable trail for the auditing of inventory usage, which is a very
important aspect in the aviation sector that is highly regulated. The move from manual to
automated systems is thus not only about operational efficiency but also about the safety and
compliance culture at Jet2, which in turn, is its overall advantage in the European low-cost
airline market.
Additionally, a major benefit of automation is the fact that it can provide the best use of
resources and keep the company savings for the longer period. With the help of automated
systems like CribMaster, the managers have the capability to decipher the consumption patterns
of tools and spare parts, thus recognizing the commodities that are either overstocked or
understocked most of the time (Smith et al., 2013). Such an understanding promotes making
decisions based on data that leads to waste reduction, which is a feature that is extremely helpful
for budget airlines such as Jet2 (Rowley, 2017). To clarify, when the system reveals that some
tools can only be used in certain maintenance procedures, the quantities of those tools can be
lowered correspondingly to avoid storage that may be unnecessary. Moreover, automation not
only enables but also supports the predictive maintenance strategy that connects the record of
aircraft servicing with parts usage in inventory to make sure that the equipment is well-stocked
before it breaks down (Sharma & Garg, 2016). This approach, which is done in advance, is
instrumental in cutting downtime, capacity utilization in the fleet, and eventually the operating
costs. The program that takes care of the employees in a better way is the one that decreases the
CRIBMASTER DIGITAL SOLUTION FOR JET2 AIRLINES 14
number of labor-intensive tasks and allows the reallocation of staff efforts to customer service
and operational planning, which are higher-value functions. Therefore, automation is simply a
means of transport from the airline inventory to the stage of becoming the airline business
model’s strategic enabler of efficiency, control over costs, and satisfaction of customers.
It helps in the searching for lost tools and data
In the airline's industry, losing equipment can be a big problem it the aviation
maintenance and operations. Therefore, one of the biggest challenges is finding an inventory
system that provides a solution to the losses made. The CribMaster inventory system is the best
solution because misplaced or lost tools could lead to the potential risks for the FOD as well as
being a hazard to the customers’ and employees’ safety. Hence, what CribMaster does is that it
ensures that if any tool is lost, it reduces dramatically, the time for locating the tool. Sharma and
Garg (2016) assert that this reduces the risks associated with such loses as well as the time that
could be wasted in searching for such tools. In the end, it means that if Jet2 airlines use this
digital solution it will reduce substantially the risks that come with tool losses.
Besides that, another highlight benefit of the CribMaster system is how the tool can
seamlessly bring traceability features tailored to daily work into a company used for tracking lost
tools and data. If each tool gets a unique identifier in the form of an RFID tag or a barcode, then
the whole life of the tool, right from storage, use, and even return, can be tracked (Rowley,
2017). In a company like Jet2, where safety comes first, this level of visibility provides a
guarantee that no tool is left behind in the aircraft cabins, engines, or even the maintenance area,
as such a tool might cause FOD (Foreign Object Damage) which is a hazardous condition. In
addition to this, the traceability issue is an audit trail that can give details about the person who
accessed a particular tool, the time, and the purpose and which will thereby create a strong sense
CRIBMASTER DIGITAL SOLUTION FOR JET2 AIRLINES 15
of accountability among the technicians (Alberto & Hoang, 2018). The system also sends it in
the moment warnings if the tool is late or not returned, which goes a long way towards reducing
the chances of a long search which is a disruption to the maintenance schedule. Received from
Hadžialić (2014), the tracking and the equipment monitoring that is done this way not only keeps
the safety standards in place but at the same time, it contributes to the reduction of operational
inefficiencies. By acquiring technology like this, Jet2 is not only upgrading compliance and
efficiency but also ensuring all of the stock flows that are visible and secure.
CribMaster's method of lowering financial and reputational risks caused by lost tools is
equally as important. The loss or theft of equipment not only stops the continuation of aircraft
but also may cause regulatory sanctions aside from the complaining if such situations happen
(Rowley, 2017). For a low-cost carrier like Jet2 that lives on time and customer loyalty, avoiding
such disturbances is vital. A centralized database of the system guarantees that data of tool
usage from the past is available and can be analyzed to discover the prevalent patterns of
misplacement of tools (Klophaus, Conrady, & Fichert, 2012). By relying on this type of
information, the managers can carry out the appropriate actions, e.g. providing the employees
with the necessary training or organizing the tools storage in a different way. Moreover, the
presence of an automated reporting system allows Jet2 to give proofs on the subject of
compliance during aviation audits. The airlines can maintain that all tools are under proper
tracking and taking into account (Alberto & Hoang, 2018). By taking care of safety risks and
operational costs at the same time, CribMaster is thus enabling the airline to a higher degree of
efficiency. Eventually, this will result in the following: a better flow of operations, a reduction of
downtime, and an increase in trust from both regulators and passengers that is to say a
strengthening of the competitive advantage of Jet2 in the low-cost airline market.
CRIBMASTER DIGITAL SOLUTION FOR JET2 AIRLINES 16
It has additional inventory capabilities
The CribMaster inventory system is a comprehensive digital solution that comes with a
wide array of control solutions. According to Fan, et al., (2014) inventory management is a
complex process that encompasses a wide range of activities. It, therefore, means that for an
airline to effectively manage its inventory, it has to have a digital solution that provides.
CribMaster.com (2019) states that the CribMaster inventory solution comes with additional
features such as a secure, automated toolbox, the accuDrawer and other useful solutions. The
automated toolbox, for instance, is configured with a foam cut-out that ensures that an effective
and controlled movement of tools in and out of the toolbox is monitored. Its RFID ensures that
the tools in the automated too box have tags that are located strategically on each tool. The
reason why this is done is to make sure that bin-monitor of the RFID is aware every time about
the location of the tools in regard to their appropriate locations and tracking their movements
within the facility. If Jet2 airlines adopt the use of this system, it will be able to monitor,
effectively the movement of its tools and ensure that each is in its appropriate location.
In addition to the automated toolbox and RFID monitoring, the CribMaster system's
integration with predictive analytics is probably one of the biggest extra functionalities. With the
help of this feature, airlines are able to foretell their inventory needs by looking at the historical
data, the operational schedules, and the seasonal changes (Mills, 2016). For Jet2 that works as a
low-cost carrier with a high number of flights, the chance to predict the maintenance tools and
spare parts that will be required in the future could be not only a great time-saving but also a
method to stop the occurrence of expensive delays having the airline take full control of the
situation. Besides, airlines, utilizing predictive insights, can become more effective mangers of
their resources. The idea behind this is for the airline personnel to be equipped with the gear that
CRIBMASTER DIGITAL SOLUTION FOR JET2 AIRLINES 17
they require, yet without a stock that is too large (Dobruszkes, 2013). Moreover, such a
prediction being a perfect aid in confirming that the reserves are aligning with the airline’s
strategic objectives, including client happiness through on-time functioning. As stated by
Maertens (2018), the battle for a place in the European market has a lot to do with how well the
resources are managed and good predictive inventory systems provide one of the best
advantages. Through the use of the CribMaster mission, Jet2 will be able to not only reduce the
disruptions that affect the operations but also continue its reputation as a budget carrier that can
be relied upon.
The CribMaster system goes beyond with compliance management as its other main
feature that helps it keep the tool usage under strict aviation regulations. The system, which is
equipped with the ability to automatically create reports from the data on the movement of tools,
usage time, and the staff responsible, can thus ease the auditing process (Coles, Fenclova, &
Dinan, 2014). It's like a dream for Jet2 coming true; an airline which is subjected to numerous
and very strict checks by the aviation authorities. In other words, it not only halves the work load
of the staff but also provides evidence of conformity when requested (Mills, 2016). Furthermore,
these compliance elements link with safety practices to the extent of lowering the chances of
non-compliance with the regulations that can lead to both monetary and reputational losses
(Dobruszkes, 2013). The company would thus be doubly accountable and still maintain safety
standards at their highest by rewarding the airline with the compliance features of CribMaster.
Apart from that, the airline is preempting any unexpected hazards and furthermore, it is gaining
more trust from the regulator, workers, as well as passengers who, therefore, rate the Jet2 as both
efficient and reliable in the competitive low-cost carrier market.
CRIBMASTER DIGITAL SOLUTION FOR JET2 AIRLINES 18
Cost-effectiveness
The most practical goal for every company is to cut costs in its operations. At Jet2
airlines, the ultimate goal is to provide services at lower costs and to maximize profits.
According to Meng, et al., (2017), inventory management is a costly endeavor for any
organization and companies are investing heavily on it to ensure that efficiency is achieved.
Companies have been investing in the employment of more inventory experts which is costly for
them. Inventory management is unique depending on the nature of the company’s activities.
Therefore, companies invest in training their employees to meet the dynamism of the inventory
management process. CribMaster is a digital solution created by CribMaster company with cost-
effectiveness in mind. For instance, CribMaster is affordable and it provides comprehensive
solutions that could have otherwise led to immense costs to the company. It monitors tools and
data from one point to the other unlike in the manual systems where employees are needed to
monitor them. Additional services such as the training of the employee in charge of its operations
are also provided as an aftersales service which reduces costs for the Company (CribMaster.com,
2019). Hence, if Jet2 uses this service, it will reduce the costs incurred in training and salaries for
the employees in charge.
Besides the CribMaster system, the cost-related benefits, perhaps the most important, is
the ability of the system to decrease the percentage of losses resulting from the missing and
unaccounted-for tools. Just imagine such a situation in an airline where only one missing tool
causes the whole operations to stop, and as a result, a very long search period, which is a domino
effect of delays and financial losses, is, unfortunately, a very common one (Rowley, 2017). With
the system that uses RFID technology and automated monitoring, the disappearance of tools and
the related downtime have been eliminated. This is the reason for the so-called operational
CRIBMASTER DIGITAL SOLUTION FOR JET2 AIRLINES 19
stability, a characteristic that is especially beneficial for cheap carriers like Jet2 that rely a lot on
short turn periods (Alberto & Hoang, 2018). In addition, CribMaster not only overstocking but
also understocking by delivering accurate data to inventory ensuring that Jet2 does not invest in
unnecessary purchases (Hadžialić, 2014). Consequently, by properly maintaining inventory
levels and successfully preventing the loss of tools, this system generates such a cost saving that
a great part of it can be funneled to support the low-fare strategy of the airline.
The system is also a major factor in cost-effectiveness, as it significantly lowers the need
for human oversight in inventory management. In the past, airlines would have had to employ a
large number of workers to manually track, check, and verify tools and equipment which would,
in turn, raise the salary and training costs (Klophaus, Conrady, & Fichert, 2012). CribMaster is
the one that performs these functions on your behalf so that the workers can concentrate on
aircraft maintenance which is of a higher value rather than the routine administrative work. This
transition does more than merely cutting labor expenses; it also raises the staff's efficiency
because each of them can get more done during the same period (Rowley, 2017). Moreover, the
automated reporting functionalities also contribute to lowering audit costs as they give precise
data in real-time that are easily accessible for compliance checks (Alberto & Hoang, 2018). For
Jet2, this means consequent cost savings that do not compromise safety and the good operational
standards which guarantee that the airline can maintain its competitive position in the low-cost
carrier market.
Accuracy
In the airline's industry, the accuracy of information is crucial. Inventory systems are not
only about the storage of tools but also the storage of data and information (Parker & Ahtamad,
(2019). CribMaster’s digital solutions ensure that the company stores and retrieves tools and data
CRIBMASTER DIGITAL SOLUTION FOR JET2 AIRLINES 20
accurately to avoid mismatch of information and other inaccuracies. Inaccuracies in this industry
could lead to immense losses to the company and it also compromises the safety of workers and
customers. The CribMaster’s scanner ensures that the requests fed into its system accurately
locations the data or tools needed by the company depending on the information fed into it.
Consequently, it makes sure that what is required is exactly what its outputs. In the end, it is
clear that Jet2 airlines can reduce time wastage in searching for data and other equipment from
its inventory.
More the accuracy focus of CribMaster is one of such important benefits turning through
aligned tool tracking into big data analytics for the efficient use of flight operations by decision-
making. The system by real-time processing large sets of maintenance and inventory data
ensures that the teams have the exact resources available at the time when needed thus giving
rise to the least number of delays (Sharma & Garg, 2016). This accuracy is mainly for errors
prevention such as duplicate orders or the over-low use of stored equipment, which are both
types of mistakes that occur in traditional manual systems (Stein, 2013). In the case of an airline
like Jet2, where the low-cost business model works with very thin profit margins, the practice of
wastage must be completely avoided so that the company can survive in the long run. The
accurate data supplied by CribMaster also facilitates forecasting, allowing managers to expect
demand trends and distribute resources in the most efficient way thus having less amounts of
stock and more of what is needed. As per Owczarski (2018), the implementation of the precise
and reliable data supports the observance of the regulations by eliminating the possibility of
inaccuracies in every maintenance and inventory record. In this case, CribMaster is not only an
efficiency tool but also a system that supports operational sustainability and the aviation safety
standards.
CRIBMASTER DIGITAL SOLUTION FOR JET2 AIRLINES 21
CribMaster’s commitment to precision is also evident in its automated dispensing
systems that aim at the elimination of errors as well as the increase of the accountability.
Automation guarantees that only authorized people will have access to certain tools, while every
transaction is recorded in the system in order to have a referenceable log (Owczarski, 2018).
Thus, the possibilities of losing or stealing tools are completely eliminated, which is a problem
that may lead to serious consequences in the airline industry where the safety of the operations is
based on accuracy (Smith et al., 2013). What it means for Jet2 to take up this system is that every
usage of the tools will be traceable, thus allowing the organization to establish a culture of
responsibility among employees. Moreover, such systems also lower the time that can be spent
on manual tracking of tools and thus workers can be engaged in other tasks that are, on the other
hand, the main tasks of the company; they can still assure a high level of inventory accuracy
(Dobruszkes, 2013). Additionally, the automated report generation serves as a source of the real-
time data for the audits and inspections, thus, it reduces the administrative burden and at the
same time, it increases the transparency. By the aid of CribMaster’s timestamped and
exceptionally precise records, Jet2 assures to meet all the necessary regulatory requirements
while also keeping its operational efficiency, thus, making it a strong competitor in the low-cost
market which is under the ever-increasing scrutiny by regulators.
Accuracy in inventory management is the foundation for corporate social responsibility
(CSR) and sustainable practices with the airline sector. CribMaster allows for the detailed
monitoring of resource consumption, which results in the reduction of waste and helps in
achieving sustainable supply chain practices (Coles, Fenclova, & Dinan, 2014). This means that
Jet2 can avoid making more purchases than necessary, use tools in an efficient way that is
compatible with standard usage and have less environmental impact, which is the aircraft that
CRIBMASTER DIGITAL SOLUTION FOR JET2 AIRLINES 22
has been the subject of the industry-wide call for less polluting operations (Dobruszkes, 2013).
Besides this, the accurate and detailed data allow for transparent CSR reporting, which is gaining
importance from regulators and environmentally conscious stakeholders alike. According to
Sharma and Garg (2016), showing accuracy in resource management not only elevates Jet2’s
reputation but also ensures that it fulfills the requirements associated with sustainability. This
move to incorporate accuracy into CSR activities enables Jet2 to link operational efficiency with
environmental responsibility and thus, score a point in the market where consumers utility of
cost vs sustainable airlines is becoming increasingly prevalent. CribMaster is, in fact, a way for
Jet2 to realize cost savings, improve efficiency, and show environmental accountability at the
same time.
It improves productivity
The ultimate goal of Jet2 airlines is the improvement of its productivity with reduced
costs. Bud, Warren and Bell (2019) assert that this aspect has been its goal that has led to its
improvement in regard to performance and customer service delivery. The company also has
diverse departments that serves specific purposes and services for its customers. Cannella,
Dominguez and Framinan (2017) articulate that these departments require inventories relating to
its services to ensure that data and equipment needed are on point. This means that an on-point
inventory solution is required to ensure that the productivity per unit within the organization is
improved. CribMaster is the best solution for this on-point service delivery because with
CribMaster, its functionality is customized to meet the specific needs of the departments. It
combines access ease and precision in its services placing every information, data and tools
within reach in each department. This aspect of the CribMaster ensures that productivity
CRIBMASTER DIGITAL SOLUTION FOR JET2 AIRLINES 23
increases since everything needed in each department is at each of the employees’ disposal and
only a mouse-click away.
One more perspective on how CribMaster supports productivity is that it actively cuts the
downtime that crosses an organization’s operations. Downtime in aviation caused by tool
misplacement or delayed access to the inventory can trigger a domino effect, causing not only
maintenance schedules but also the whole flight operations. By the use of CribMaster’s
automated tracking and dispensing systems, Jet2 can comfortably make sure that departments
like maintenance crew are not running out of resources, thus, waiting for the next dispatch, so
they can continue their work avoiding delays that will turn into costly operational inefficiencies.
Such an uninterrupted workflow will be directly reflected in faster aircraft turnarounds that are
very important in the maintaining of the competitiveness of the low-cost carrier market. Manual
tracking processes are the most time-consuming part of a company’s work and an inevitable
source of errors. Automation has significantly lowered reliance on this type of work. In this case,
employees can do value-added work, for example, customer service or preventive maintenance.
Eventually, this will lead to organizational performance. Like that, CribMaster is not only
improving the availability of inventory but also creating a culture of efficiency and
accountability which supports Jet2’s wider goal of productivity maximization while keeping
costs under control.
Real-time service delivery
Real-time automation is the main goal of the new technologies and all technology
companies are seeking to achieve real-time experiences for all its customers. Companies on the
other hand, strive to equip its inventory systems with real-time high-end technologies that could
improve customer experiences as well as employee working environment (Muller, 2019). One of
CRIBMASTER DIGITAL SOLUTION FOR JET2 AIRLINES 24
these high-end real-time digital solutions is CribMaster inventory management software system.
If Jet2 airlines employ it in its inventory management, it will realize the real-time dream that
most organizations do not have. CribMaster inventory management software ensures that there is
a real-time view of the consumption of the inventory across the company (CribMaster.com,
2019). Further, it has a real-time automated store for its transaction records.
Real-time inventory solutions such as CribMaster have the ability to impact positively
the decision-making process both at the operational and strategic levels. By communicating step-
by-step changes in stock levels, tool usage and transaction histories, managers receive the correct
visibility of how resources are allocated and consumed across the organization (Muller, 2019).
Such data are crucial for locating inefficiencies, forecasting the future needs of participation and,
at the same time, making procurement processes flow more quickly through which savings on
waste and better service delivery can be achieved (CribMaster.com, 2019). Not only that but the
real-time data availability empowers managers as well as frontline staff to act swiftly and
effectively in case, for example, a shortage occurred or the usage trend is different from the
usual. In that way, least downtime as well as last-minute maintenance or flight delays can be
avoided. On top of that, any transaction is immediately recorded and can be verified which
definitely lessens as any mistake in human intervention is avoided as well as tool misplacement.
In the airline industry that is competing with others on almost everything and where quick and
reliable operations are the key to success, a prompt data-driven decision-making ability is what
Jet2 leverages to gain the most out of its operations on the one hand, and to create the happiest
experiences with the most reliable and punctual services for its customers on the other.
Effective time management
CRIBMASTER DIGITAL SOLUTION FOR JET2 AIRLINES 25
Time management is crucial in the running of big airlines since there are numerous
arrivals, departures, repairs, information search, data retrieval, replenishment of spare parts
among other inventory activities (Jet2.com, 2019). At Jet2 Airlines, time management has been
the key to its success. Employees are required to provide on-time services which are not possible
without effective inventory solutions. If this company decides to use the CribMaster system, it
will be able to reduce the time wasted during the process of locating tools, customer information,
airplane information among others. In the end, it will manage to save time in its activities and
ensure that customers are never delayed because of poor inventory management.
One more major advantage of time management through CribMaster is the system's
functuon to automate scheduling and maintenance work flows, thus, the most important works
are accomplished in time without unnecessary manual supervision. The system with his
automatic alerts and tracking helps personnel be in time for the equipment servicing, tool
replacing, and meeting the requirements that are usually very time-demanding when executed
manually (Smith et al., 2013). As a result of the integration of predictive maintenance,
CribMaster is the reason that unexpected downtimes are reduced to a minimum and that the
resources needed are available in the exact time required (Owczarski, 2018). Moreover, through
data centralization and records becoming more easily accessible, employees are no longer
required to spend hours cross-checking information in different systems, hence, they have more
time to dedicate to customer service and satisfaction (Rowley, 2017). These cost savings are
directly converted into on-time performance for flights and lower turnaround times for aircraft
maintenance, both of which are extremely important in an airline market that is witnessing
increasing levels of competition. For Jet2, the impact will extend far beyond simply cutting
CRIBMASTER DIGITAL SOLUTION FOR JET2 AIRLINES 26
operational time, the company will also be fostering a culture of proactive management which is
capable of reducing disruptions and thus enhancing the overall organizational performance.
Conclusion
In conclusion, it is clear that inventory management is one of the complex areas in the
airline's departments because it is a demanding and complex task involving checking and
rechecking of stock and other factors. Therefore, because of its importance in the running of
organizations such as the Jet2 airlines that need effectiveness and high-end performance, there is
a need to use effective digital technologies that best services the inventory needs of the company.
CribMaster inventory management software is one of the best digital technologies that ensure
that the inventory management becomes cost-effective, it provides real-time experiences, it
allows companies to manage its time effective and it improves accuracy in inventory
management. Also, it improves productivity, it has additional inventory capabilities, it helps in
the searching for lost tools and data, it gives room for customization and more importantly, it
automizes the inventory management systems replacing the slow and time consuming, inaccurate
manual inventory systems. It is paramount that for Jet2 airlines to continue being a leader in
airlines industry it should use the CribMaster inventory management system in its inventory
management endeavors.
CRIBMASTER DIGITAL SOLUTION FOR JET2 AIRLINES 27
References
Alberto, M., & Hoang, M. (2018). Easy jet PLC Airlines: Take-Off to New
Opportunities (Master's thesis, Universidade NOVA de Lisboa (Portugal)).
Budd, L., Warren, A., & Bell, M. (2019). Safeguarding public health at UK airports: an
examination of current health security practices. Transportation planning and
technology, 34(1), 19-33.
Cannella, S., Dominguez, R., & Framinan, J. M. (2017). Inventory record inaccuracy–The
impact of structural complexity and lead time variability. Omega, 68, 123-138.
Coles, T., Fenclova, E., & Dinan, C. (2014). Corporate social responsibility reporting among
European low-fares airlines: challenges for the examination and development of
sustainable mobilities. Journal of Sustainable Tourism, 22(1), 69-88.
CrinMaster.com. (2019). CribMaster Inventory Management system: The Global leader in
inventory and assets management solutions for the industrial environment.
CribMaster.com. Retrieved on March 12, 2019 from https://www.cribmaster.com/
Dobruszkes, F. (2013). The geography of European low-cost airline networks: a contemporary
analysis. Journal of Transport Geography, 28, 75-88.
Fan, T. J., Chang, X. Y., Gu, C. H., Yi, J. J., & Deng, S. (2014). Benefits of RFID technology for
reducing inventory shrinkage. International Journal of Production Economics, 147, 659-
665.
Fan, T., Tao, F., Deng, S., & Li, S. (2015). Impact of RFID technology on supply chain decisions
with inventory inaccuracies. International Journal of Production Economics, 159, 117-
125.
CRIBMASTER DIGITAL SOLUTION FOR JET2 AIRLINES 28
Hadžialić, S. (2014). Bosnia and Herzegovina and the XXI Century. Lulu. com.
Jet2.com. (2019). About Jet2 Airlines: Friendly Fares. Jet2.com. Retrieved on March 12, 2019
from https://www.jet2.com/about-us
Klophaus, R., Conrady, R., & Fichert, F. (2012). Low cost carriers going hybrid: Evidence from
Europe. Journal of Air Transport Management, 23, 54-58.
Maertens, S. (2018). A metric to assess the competitive position of airlines and airline groups in
the intra-European air transport market. Research in transportation economics, 72, 65-73.
Meng, Q. C., Guo, Y., Zhao, P. X., Lu, T. X., Wan, X. L., Rong, X. X., & Pan, W. (2017).
Optimization and simulation for airport emergency inventory with replacement.
International Journal of Simulation Modelling, 26(3), 133-144.
Mills, G. (2016). The Airline Revolution: Economic analysis of airline performance and public
policy. Routledge.
Muller, M. (2019). Essentials of inventory management. HarperCollins Leadership.
Owczarski, J. (2018). Automated Tool Dispensing System (Doctoral dissertation).
Parker, A. & Ahtamad, A. (2019). Introduction to logistics and operations management:
Inventory management. The University of Warwick Lecture Notes.
Rowley, E. C. (2017). Study of Custom Tool Control in Aviation and Aerospace and Selection of
Materials and Manufacturing Process.
Sharma, M., & Garg, N. (2016). Inventory control and big data. In Optimal Inventory Control
and Management Techniques (pp. 222-235). IGI Global.
CRIBMASTER DIGITAL SOLUTION FOR JET2 AIRLINES 29
Sharma, M., & Garg, N. (2016). Inventory control and big data. In Optimal Inventory Control
and Management Techniques (pp. 222-235). IGI Global.
Smith, W. B., Rutten, J. F., Armstrong, D. L., Farish, T. J., & Stevens, P. A. (2013). Space and
Defense Power Systems Maintenance Plan (No. LA-UR-13-24567). Los Alamos
National Laboratory (LANL), Los Alamos, NM (United States).
Stein, J. N. (2013). Tool selection and kitting: Technical and organizational issues (Doctoral
dissertation, Massachusetts Institute of Technology).
CRIBMASTER DIGITAL SOLUTION FOR JET2 AIRLINES 30