2 first draft
karinab123
ZoomFatigueSummer2022.pptxFATIGUE Communicate how FIU employees can prevent or overcome Zoom Fatigue while taking part in the new hybrid/remote work model.
1
How (EVERY) assignment works
4
step 1
Which media fit your interests?
Blog post
Email newsletter
Infographic
Interview audio or video
Memo (staff, boss, email to employees)
Online video
Open letter
Podcast
Press release
Printed or digital ad
PSA poster, radio spot or video
Social media
Speech
Vlog
Think about your area of study:
Applied Communications
Public Relations
Advertising
5
step 2: Select one of these media
Written
Blog post
Email newsletter
Infographic
Memo
Open letter
Press release
Social media
Speech
Multimedia
Infographic
Online video
Podcast
Printed or digital ad
PSA poster, radio spot or video
Social media
Vlog
6
step 3: Select by area of study
Applied Communications
Blog post
Infographic
Interview audio or video
Memo
Online video
Open letter
Podcast
Speech
VLog
Advertising
Infographic
Online video
Printed or digital ad
PSA poster, radio spot or video
Social media
Public Relations
Blog post
Email newsletter
Infographic
Open letter
Press release
Social media
Speech
7
Assignment: Create a communication element to help FIU Employees cope with Zoom fatigue
8
Your submission must include the following:
What Zoom Fatigue is
Ways to combat Zoom Fatigue
FIU must be your client (they are paying you or you work in house to create this communication element)
FIU employees must be your target audience
Use FIU colors and branding
Include references if you cite anything
task: Create a communication element
Applied Communications
You work at FIU’s Human Resource department, and you oversee the effort of communicating the new hybrid/remote work model to FIU’s employees. Using a medium appropriate to communication arts, help FIU’s employees avoid and cope with Zoom fatigue during daily meetings and while communicating with colleagues throughout the university.
Advertising
Your client is FIU. It wants to promote use of the app by informing their employees of a new feature, “Never Get Fatigued.” Use a medium appropriate to advertising to accomplish this goal.
Public Relations
FIU wants to provide training to its employees on how to avoid and cope with Zoom fatigue with the new hybrid/remote work model. Use a public relations medium to help people attending several Zoom calls each day avoid and cope with fatigue.
10
Assignment parameters
Blog post (500-700 words)
Email newsletter (at least 5 elements – visual, headline and text – plus links)
Infographic (6 written & 6 visual elements)
Interview audio or video (3-5 minutes)
Memo (400-word limit)
Online video (2-3 minutes)
Open letter (400-word limit)
Podcast (3-5 minutes, solo or interview)
11
Assignment parameters (continued)
Press release (400-word limit)
Print ad (any size or medium – print, outdoor, etc.)
Digital ad (Select social medium – Facebook, Instagram, YouTube, etc.)
PSA poster, radio spot or video (poster of any size, radio or video of 30 or 60 seconds)
Social media (Facebook or Twitter)
Speech (90 seconds to 2 minutes)
Vlog (2-3 minutes, solo)
12
What might the assignment look like?
Blog post of 500-700 words or podcast or vlog of 2-3 minutes on best ways for FIU employees to avoid Zoom fatigue and how to overcome it.
Infographic with six written and six visual elements or PSA in poster, audio or video format on what causes Zoom fatigue and best practices for defeating it.
Advertisement, print or digital format, for Zoom and its new “Never Get Fatigued” feature.
Memo of no more than 400 words to FIU employees on how to attend meetings, with suggestions on how to avoid Zoom fatigue through active participation.
Your idea, with your choice of communication medium
13
Learn from what professionals have created using same medium.
3) Emulate best work
Create the first draft of your written or visual communication.
Read articles, watch videos about what causes Zoom fatigue, how to prevent it and how to cope with it.
Select the information that best fits the medium you want to use.
4) Write or produce
1) Research the subject
2) Analyze information
How to approach the assignment
14
How do you create an assignment?
Written: blog post, memo, open letter, press release, speech
Graphical: Infographic, printed or digital ad, poster
Audio: interview, podcast or audio PSA
Video: Online, interview, PSA or vlog
Write in Word, free from FIU at http://freeoffice.fiu.edu/
Canva, Piktochart, templates and other free apps; see links, articles
Anchor and other phone apps; see links and articles for choices
Spark and other apps for devices and computers; see, links articles
See Resources module for how-to articles with examples, plus free apps for computer
15
Expectations
You’re not expected to be a proficient graphic artist, writer, announcer, videographer or communicator. That ability will come later. This course teaches you the fundamentals of written and visual communication so that you can perfect your skills and knowledge in your next classes.
16
Complete the weekly readings the week before the assignment begins.
Watch assignment PowerPoint and conduct research.
Produce first draft, upload to Canvas by DEADLINE at 11:59 p.m. (not graded)*
Received edited version with notes and highlighted comments.
Make revisions, upload to Canvas by DEADLINE at 11:59 p.m. (graded)
01
02
03
04
05
Assignment Process
Writing assignments are modeled on real-world, professional practices. Follow the steps below and start early. The best work takes time; the worst is rushed ahead of an 11:59 p.m. deadline.
*First draft is required. Failure to do so will result in a two-step grade penalty.
17
Questions? Email, call, text. Better, schedule an editing session with your professor.
18
