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Z07317-7AAVDM091.pdf

Z07317-7AAVDM09 by Jue Chen

Submission dat e : 10- Jan- 2019 11:54 AM (UT C+0000) Submission ID: 9867 14 10 File name : Z 07 317 - 7 AAVDM09_24 7 2962_157 8311689.do c Word count : 54 23 Charact e r count : 30809

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28% SIMILARIT Y INDEX

12% INT ERNET SOURCES

0% PUBLICAT IONS

25% ST UDENT PAPERS

1 23% 2 3% 3 2% 4 <1% 5 <1%

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Z07317-7AAVDM09 ORIGINALITY REPORT

PRIMARY SOURCES

Submitted to King's College St udent Paper

wotf oto.com Int ernet Source

www.maryevans.com Int ernet Source

Submitted to Carnegie Mellon University St udent Paper

myassignmenthelp.com Int ernet Source

FINAL GRADE

/100

Z07317-7AAVDM09 GRADEMARK REPORT

GENERAL COMMENTS

Instructor

A Pro visio nal Grade is Awarded (NB subject to ratif icatio n at Scho o l Examinatio n Bo ard).

4 2%

O ve rall e valuat ion

T his is an essay that do es no t answer the scenario o r the assignment. T here is plenty o f interesting co ntent o f f ered but very little o f it is helpf ul o r relevant co ntent to answering the assignment. T here is no strategy o f f ered at all.

Are as of st re ngt h

Sectio n 1 was well suppo rted by cited reso urces and evidence. Ho wever the co verage and descriptive co ntent was strategically f o cussed upo n inf o rmatio n that wo uld no t be particularly usef ul o r pertinent to the scenario and thus this sectio n whilst f ull o f interesting co ntent was no t directive eno ugh to be f ully ef f ective.

T he wo rk is well written in go o d English and seems to exhibit academic skills in essay writing but the co ntent is rarely f o cussed upo n answering the scenario rather than summarising and repeating it.

Are as of improve me nt

Make mo re use o f the advantages that co me with the repo rt f o rmat, by sticking to an essay type f o rmat yo u gave up adding value thro ugh clearer signpo sting, mo re graphics/tables etc to present additio nal inf o rmatio n etc. Mo re headings and sub- headings signpo st strategies and ideas, bullets allo w f o r lists and tables and graphics allo w f o r mo re inf o rmatio n in co ndensed f o rms. T he wo rd co unt was very high as well and this illustrates the pro blems o f using the essay style when asked f o r a repo rt.

T he wo rk also repeated the scenario co ntent in

Sectio n 2 a lo t witho ut adding much o f value to it – at least 4 pages o f scenario inf o rmatio n repetitio n. Overall the pro se thro ugho ut was bo gged do wn with descriptio n when it co uld have been mo re analytical and precise and clear in its intent and strategic directio n.

T he f irst snif f o f strategy is at page 13 – lo ts o f wo rds bef o re this that didn’t answer the scenario and thus no t much co ntent to actually o f f er valuable co ntent. Ho wever what is there f ro m page 13 o nwards is still an essay o n ho w usef ul it is to have a digital strategy and marketing plan witho ut ever o f f ering o ne.

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Comment 1

T his part sho uld summarise the f indings and reco mmendatio ns - yo u did no t do that and thus this do es no t add value to the repo rt.

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Comment 2

twitter

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  • Z07317-7AAVDM09
    • by Jue Chen
  • Z07317-7AAVDM09
    • ORIGINALITY REPORT
    • PRIMARY SOURCES
  • Z07317-7AAVDM09
    • GRADEMARK REPORT
      • FINAL GRADE
      • GENERAL COMMENTS
        • Instructor