Strategic Mgt
Sugandha
ws13_DecisionCriteria.docWORKSHEET 13 – CASE ANALYSIS
COMMON DECISION CRITERIA
QUANTITATIVEProfit Cost Return on investment Market share Capacity Delivery time Risk Cash flow Inventory turnover Productivity Staff turnover Time to complete Growth rate Quantity
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QUALITATIVECompetitive advantage Customer satisfaction Employee morale Corporate image Ease of implementation Synergy Ethics Flexibility Safety Visual appeal Obsolescence Cultural sensitivity Motivation Goodwill
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Given your case internal and external case analyses, what decision criteria are important for selecting the best solution to your problem?
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Source: Mauffette-Leenders, L.A., Erskin, J.A., & Leenders, M.R. (2001). Learning with cases (2nd ed.). London, ON: Ivey Publishing. |
