| Writing Assignment Checklist & Scorecard - MKTG 331 |
| Item |
Element |
Check |
| 1 |
Title Page (with Certification of Authorship) |
| 2 |
Labeled file: "Expose | Your Name | Selected Company" |
| 3 |
Depth & breadth of research on selected Company |
| 4 |
Intro paragraph (includes hypothesis) |
| 5 |
Opening sentence has hook, provides context |
| 6 |
Hypothesis statement properly structured - follows guidance in tutorial |
| 7 |
Body paragraphs w/ supporting evidence |
| 8 |
Research findings are pulled into essay paragraphs |
| 9 |
Essay addresses essay topic |
| 10 |
Concluding paragraph summarizes key points and refers back to thesis/hypothesis |
| 11 |
Citations adhere to APA 7th Style |
| 12 |
Sources/Citations are relevant to essay topic |
| 13 |
Essay follows rules of basic writing, good grammar |
| 14 |
Uses 12-point font with 1.5 spacing, in WORD |
| 15 |
3-5 pages (max of 5 including references) |
| 16 |
Submission includes cover page, essay, reference page in APA 7th Style and marketing checklist |
| 17 |
No reverse formatting. Follow plain WORD format |
| 18 |
No empty words (e.g., great, awesome, nice, good) |
| 19 |
Submitted as WORD doc. NOT PDF |
| 20 |
Proofread |
| 21 |
Adheres to NJCU Zero Tolerance Plagiarism Policy |
Jones 123
WritingAssignmentChecklistScorecard.xlsx
