Homework
enriqueprimas
WK3CaseStudy4.1.docxWK Three Case Study
4.1 – Johnson and Johnson
Due Week Four no later than 7:30p.m.
Note…Case Study Format: Structure your analysis utilizing the headings and format below, do not write an essay.
I. Major Facts:
State the major facts as you see them. Make statements clear and concise for your own understanding as well as for the understanding of the other students and the instructor.
II. Major Problem:
State here the major problem as you see it. Emphasize the present major problem. You may wish to phrase your statement in the form of a question. In a few cases, there may be more than one major problem. A good problem statement will be concise, usually only one sentence.
III. Case Study Questions :
Thoroughly answer the case study questions below:
1. What factors help to explain why J&J historically had as many as 12 DC’s in Europe?
2. What steps in the supply chain network design process discussed in this chapter would have been most relevant to the task faced by J&J in Europe?
3. Are there other factors the network optimization study should have considered?
4. This case study focuses on the shipments from DCs to customer locations. What factors on the supply side, or inbound-to-DC side, would be relevant to the analysis that was conducted?
